We're on a mission to build the world's most effective creative and performance marketing agency. We scale DTC brands to 8 and 9 figures profitably through performance marketing, creative strategy, and retention. As we grow, we need a senior performance director who can own the full client relationship and align every channel around a single growth thesis.
The Role
You are the primary point of contact for your clients and the performance owner across every channel: paid media, creative, CRO, landing pages, email, and SMS. This is not a hands-on-tools role. You have specialist media buyers, creative strategists, CRO practitioners, and retention specialists executing behind you. Your job is to set the direction, align the team, and make sure everything is pulling toward the same goal.
Account management is a large part of this role. You own the relationship, run the meetings, present the strategy, and ensure every client always has a senior, thoughtful partner in their corner.
What You'll Own
The client relationship from onboarding through to retention
Cross-channel growth strategy across paid, creative, CRO, email, and SMS
All client-facing communication — weekly check-ins, strategic reviews, and QBRs
Briefing and aligning specialist teams around one strategic direction per client
Full-funnel performance from acquisition through to repeat purchaseProactive identification of opportunities and risks before clients have to ask
What You'll Do Day to Day
Set paid media strategy across paid channels and direct media buyers on execution




Develop creative hypotheses and brief the creative team on messaging, hooks, and formats
Own conversion optimisation strategy and direct CRO specialists on test prioritisation
Set lifecycle strategy across email and SMS and oversee specialist execution
Track pacing daily across all channels and course-correct where needed
Report weekly, monthly, and quarterly to clients in a way that clearly articulates performance and Defiant's value
Report weekly to the Head of Strategy on account health, wins, and risks
What We're Looking For
7+ years in digital marketing agencies with proven cross-channel experience
Demonstrated track record of owning senior client relationships, not just executing campaigns
Expert level across Meta Ads and Google Ads; solid on TikTok or YouTube
Solid understanding of CRO principles, lifecycle marketing, and DTC funnel dynamics
Klaviyo experience preferred; GA4 and Shopify a given
Strong communicator and presenter who's able to hold a room with founders and senior marketers
Solutions-oriented. You raise issues with a recommendation already attached
Highly organised across multiple accounts with zero dropping the ball
What We Offer
Personal development budget for courses, training, and anything that sparks your interest
Fully remote with flexibility to structure your day around your life
Flat management structure. Your voice shapes how the agency grows
An A-Player team that shows up to win every day and genuinely looks after each other
A diverse client roster from mid-tier ecommerce to enterprise brands
#J-*****-Ljbffr

📌 Performance Director (Australia)
🏢 Defiant Digital
📍 Australia