09 Aug
|
Austcorp Executive
|
Sydney
09 Aug
Austcorp Executive
Sydney
Marketing Manager ANZ – Portfolio & Clinical Marketing
Assistive Technology | Healthcare | ANZ An exciting prospect has become available for an experienced Marketing Manager to take ownership of portfolio and clinical marketing across Australia and New Zealand within a leading healthcare and assistive technology workplace.
This is a highly commercial marketing role for someone who thrives at the intersection of strategy, product, sales enablement and clinical engagement. You will be responsible for translating broader commercial objectives into impactful local marketing programmes that drive growth, strengthen customer engagement and support sales teams across ANZ.
Working closely with senior commercial leaders, sales teams, product specialists, clinical networks and global marketing teams, you will play a key role in shaping how innovative mobility and assistive technology solutions are positioned, launched and adopted in the market.
The Opportunity As Marketing Manager ANZ, you will own the local portfolio and clinical marketing strategy, developing campaigns, product positioning, sales tools, education programmes and market activation plans that directly contribute to commercial growth.
You will have the opportunity to influence everything from new product launches and tender activity through to clinician education, dealer engagement and customer-facing campaigns.
Key Responsibilities:
- Develop and execute ANZ portfolio and category marketing plans aligned to commercial growth objectives
- Own product positioning, value propositions, campaigns and sales enablement strategies across key product categories
- Create clinically credible marketing programmes that engage healthcare professionals, dealers and end users
- Support sales growth through lead generation, demo opportunities, education programmes and customer engagement initiatives
- Partner with Product Specialists to align clinical education, workshops and field activity with measurable growth outcomes
- Develop high-quality marketing assets including product brochures, presentations, competitive comparisons, case studies and sales tools
- Manage product launches and New Product Introduction (NPI) activity, ensuring successful market execution
- Identify and manage tender opportunities across hospital, aged care and community care sectors
- Work closely with sales teams in-field to understand customer needs and market opportunities
- Coordinate events, conferences and exhibitions to maximise brand impact and commercial outcomes
- Monitor campaign performance, CRM activity, lead conversion and marketing ROI
About You You will be a commercially minded marketer who understands that great healthcare marketing is about more than brand awareness; it is about creating meaningful engagement, enabling sales teams and driving measurable outcomes.
You will ideally bring:
- Proven experience in healthcare, medical device, assistive technology or a related regulated industry
- Strong portfolio, product or clinical marketing experience
- Experience developing sales enablement tools and customer-facing marketing materials
- Confidence working with sales teams and translating market insights into commercial strategies
- Experience managing product launches, campaigns and go-to-market activities
- Strong stakeholder management skills across local and global teams
- Excellent written and verbal communication skills
- Experience with Adobe Creative Suite (InDesign/Photoshop) and CRM platforms desirable
Why This Prospect?
- Join a respected global healthcare organisation making a genuine impact on people’s lives
- Lead ANZ marketing strategy across a diverse and innovative product portfolio
- Work closely with senior commercial leaders and clinical experts
- Influence growth across hospital, aged care, community and consumer markets
- Be part of a collaborative, purpose-driven team where your ideas and expertise will make a difference
If you are a healthcare marketer who enjoys combining strategy, creativity and commercial execution, this is an opportunity to make a significant impact across ANZ.
📌 Marketing Manager ANZ - Portfolio & Clinical Marketing (Sydney)
🏢 Austcorp Executive
📍 Sydney