Shopper and Category Insights Specialist - Retail and FMCG

Shopper and Category Insights Specialist - Retail and FMCG Melbourne, Aus $AUD 85-100,000 + bonus & excellent benefits - (posted Apr )

Job Spec:

Category Analytics | Shopper Insights | Consumer Research | Shopper Panel | POS | Loyalty Data | Retail Strategy

This specialist consumer and shopper insights agency allows its clients to know their customers like never before.

Unmatched in their use of big data and AI-led technology, they combine internal client data with market POS, loyalty and shopper insights to deliver a truly holistic view of behaviour. Layered with a deep understanding of the trends shaping brands and consumers, they help clients stay close to what matters most.

With a solid reputation for hiring some of the smartest minds in the industry, this is a business where people and ideas thrive.

As an Insights Manager, you will join a team transforming how leading grocery and FMCG brands use data to drive decision-making. Working on programmes unmatched in scope and scale, you will help Australia's most recognised retailers and manufacturers put the customer at the heart of everything they do.

From understanding shopper behaviour at a granular level to shaping broader category strategy, you will play a key role in improving engagement, loyalty,



and commercial performance across brand, range, price and promotions.

So, who are you?

- You are highly numerate and enjoy working with data, with the ability to translate numbers into clear, actionable insights
- You think commercially and can confidently move from the 'what' to the 'so what'
- You build strong relationships and quickly establish yourself as a trusted advisor to stakeholders
- You enjoy working as part of a collaborative and high-performing team.

What will you need?

- 2+ years' experience in quantitative market research, consumer insights, or shopper/category analytics
- Experience working with FMCG, retail or grocery clients
- Exposure to SCAN/POS, Shopper Panel or similar datasets
- Strong communication skills, both written and verbal
- Excellent problem-solving ability and attention to detail.

About Resources Group

Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.

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📌 Shopper and Category Insights Specialist - Retail and FMCG (Melbourne)
🏢 Resources Group
📍 Melbourne