We are looking for a dynamic, energetic and self‑motivated Loyalty Marketing Executive to join one of Australia's most loved retail brands to assist with creating exciting and fun digitally led marketing campaigns. We want a person that can “make it happen”, who is looking for lots of variety in their role, and understands that we work in a quick paced, high energy environment. So our marketing needs to be well targeted, quickly executed and deliver on business objectives.

Responsibilities

- Delivering targeted Lifecycle marketing campaigns that drive acquisition and ongoing engagement with members to deliver on key business objectives.
- Work with relevant stakeholders to ensure all activity is on brand and delivers on our brand principles.
- Utilise insights and leverage loyalty team capability to drive world class data driven marketing.
- Utilise insights and leverage Email, CRM, Digital and App team capability to drive world class data driven 1:1 targeted marketing.
- Delivers maximum customer value potential through in-depth understanding of customer needs,



competitor activity and leading edge customer response tactics.
- Distil information in large datasets in order to identify crucial pieces of information to enhance strategy or campaign execution.

Key Capabilities

- 2+ years experience in BTL Direct/Digital Marketing, Direct Response, CRM, or Data Driven Marketing roles with at least 6 months experience working across online marketing.
- Demonstrable experience in managing successful multi-channel direct marketing campaigns.
- Experience in customer lifecycle management, with proven ability to impact customer value.
- Proven experience in developing Test & Learn frameworks, and driving conversion rates across multiple channels.
- Ability to communicate clearly to a broad and diverse stakeholder network
- Highly developed written and verbal communication with excellent interpersonal skills.

How To Apply

To apply please hit apply button now or email your resume to Adam Parle at for a private and confidential discussion.

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📌 Loyalty Marketing Executive (City of Sydney)
🏢 Sharp & Carter
📍 City of Sydney