Social Media & Marketing Assistant – Hospitality (Pubs, Cocktail Bars & Events)

Are you a multi-talented digital marketer who can seamlessly transition from filming a live DJ set to driving a fresh brand rollout and optimizing key local search terms?

We are a busy, high-energy venue group in Waterloo featuring classic pubs, premium cocktail bars, and a packed calendar of weekly events. We are currently executing a comprehensive venue re-brand , and we are looking for a savvy, local Social Media & Marketing Assistant to join our team.

This is a part-time position requiring 2 days per week at $30–$35 per hour , with the flexibility to scale up to a 3rd day when we have major events, long weekends, or venue launches (with plenty of advance notice given).

If you have a sharp eye for capturing hospitality imagery, know how to build hype on Reels, handle print/digital design, and want to help build, maintain, and protect our new brand identity while keeping our key search terms highly optimized online, we want you on our team.

What You Will Do

Brand Maintenance & Rollout : Actively assist in launching and maintaining our exciting recent venue re-brand across all digital touchpoints, ensuring consistent use of new logos, color palettes, tone of voice, and brand guidelines across the web.

SEO Keyword & Listing Management : Research, implement, and maintain a core list of high-value local search keywords across all external directories (including Google Business Profile, Apple Maps, TripAdvisor, and Yelp) to keep our re-branded venues ranking #1 for inner-city hospitality queries. (1)

Graphic Design (Print & Digital) : Create visually striking flyers, digital banners, menus, and posters using Canva or Adobe Suite for both digital placement (socials, website) and in-venue print displays (poster boards, table talkers) that strictly align with our new branding.

Live Event Content Capture : Work on-site during busy event nights to capture the energy, crowds, live music, and guest DJs, turning real-time venue hype into high-impact social content.

Food & Drink Photography : Capture high-quality,



scroll-stopping photos and videos of our food menu, cocktail drops, and weekly venue specials using your own phone setup.

Weekly Specials Promotion : Design, shoot, and push out creative marketing campaigns to pack out our regular mid-week specials (e.g., steak nights, happy hours, parmi nights).

On-Site Content Creation & Hosting : Film, edit, and star in high-quality TikToks, Reels, and Stories on-site in Waterloo. Act as the face/voice of the venues when needed.

Ticketing & Event Setup : Create, manage, and optimize event listings on ticketing platforms (such as Eventbrite, Humanitix, or Megatix) ensuring accurate pricing, descriptions, and tracking links.

Database & Email Marketing : Write, design, and dispatch weekly EDM newsletters highlighting our events and weekly specials using our Now Book It CRM.

What We Are Looking For

Brand & Re-Brand Experience : A solid understanding of brand identity, aesthetics, and asset management, with the ability to maintain consistency across multiple platforms during a major re-brand rollout.

Keyword & SEO Awareness : Foundational knowledge of search engine optimization, local search rankings, keyword integration, and how to maintain high local search visibility through optimized listings.

Administrative Attention to Detail : Highly organized with an obsession for keeping digital listings, menus, and operational details up to date across the web.

Graphic Design Skills : Proficient in Canva or Adobe Creative Cloud with an understanding of formatting designs for both digital screens and physical commercial printing.

Event Content Experience : Proven ability to film clean, high-energy vertical video in low-light, loud, and fast-paced event environments.

Hospitality Visual Eye :



A strong portfolio showing you know how to style, light, and photograph food and drink content so it looks irresistible.

Camera-Ready Confidence : Fully comfortable appearing in videos, speaking on camera, and bringing a high-energy personality to our social platforms.

Gear & Tech : Must own and use your own recent-model smartphone (iPhone/Android) with a high-quality camera suitable for professional social content.

Event & Ticketing Literacy : Hands‑on experience setting up ticketed events on platforms like Eventbrite, Humanitix, or similar.

Tech-Savvy Marketing Skills : Experience (or fast adaptability) with hospitality databases—specifically Now Book It CRM email builders or similar booking engines.

Roster Flexibility : Comfort working 2 days standard, with availability to work evening/weekend event shifts and an occasional 3rd day when given fair notice.

Our Interview Process & Practical Creative Test

We value real‑world skills over a perfect resume. Shortlisted candidates will follow a simple, two‑step process:

Initial Interview (30 mins)

A casual chat about your experience, your favorite Sydney venues, and how you handle live venue scenarios.

On‑Site Creative Test (1 hour)

We will host you at one of our Waterloo venue for a brief, practical exercise. You will be handed a signature venue cocktail/dish and asked to capture 3 high-quality grid photos and one 10-second vertical video showcasing a "$12 Special." On our laptop, you will have 20 minutes to whip up a quick draft design for a digital/print flyer promoting the special adhering to a mock style guide, and write down a list of 5 primary local search keywords you would target to ensure our newly re‑branded venue gets discovered by Waterloo and Alexandria locals online.

What’s in It for You?

Competitive pay rate ($30–$35/hr based on experience).

Extra hours and pay when scaling up to that 3rd day.

Generous staff discounts across all of our Waterloo venues.

A fun, creative, and highly social working environment.

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📌 Social Media & Marketing Assistant – Hospitality (Pubs, Cocktail Bars & Events) (Waterloo)
🏢 Cauliflower Hotel
📍 Waterloo