National Sales & Marketing Manager (ANZ)
TYPEBEA | Full-Time
Reports to:Global Commercial Director and Global Head of Campaigns & Brand Comms
Help grow one of the world's most effortlessly cool haircare brands across Australia and New Zealand
TYPEBEA: co-founded by Anna Lahey and Rita Ora, is reshaping the hair growth, bond building and scalp care space with modern, science led formulas and a strong point of view on individuality.
Australia and New Zealand is where TYPEBEA started and remains one of our most important markets, with a growing footprint across multiple retailers including Sephora, Oz Hair and Beauty, Adore Beauty and David Jones.
We're a lean, agile startup with big ambitions, where everyone leans in to do whatever it takes to win.
The Role
TYPEBEA is a fast-growing hair growth brand, and ANZ is one of our most established and important markets.
We're looking for a National Sales and Marketing Manager, someone to own the market end to end - leading the commercial relationships our retailers, alongside the local marketing and brand agenda, so sales and storytelling move as one.
This is a role for a builder.
You'll be equal parts commercial operator and brand marketer: owning the numbers and the forecast, and shaping how TYPEBEA shows up in-store, online and in culture.
You'll set and drive the execution of the local strategy, with real autonomy as part of a globally distributed team.
It suits someone commercially sharp and creatively confident, as interested in margin and sell-through as in how the brand looks and feels, and happy to step outside their remit when the business needs it.
What You'll Do
Commercial Leadership
Own and deliver TYPEBEA's ANZ sales and profit targets
Build and lead joint business plans, trade plans and promotional strategies across all retailers.
Use data and category insights to spot trends, optimise performance and unlock growth across all retail partners
Partner with global teams on forecasting, new product launches and commercial planning
Balance ambition with pragmatism to ensure strong margins and healthy sell-through
Retail & Marketing Execution
Ensure TYPEBEA's retail experience is premium, elevated and consistent across all doors and retail partners
Conduct regular in-store retail visits, support sales and education sessions, and take a hands‐on approach to driving commercial results
Partner with retailer education teams to build solid brand knowledge and advocacy, and assist with delivering education materials
Bring global campaigns to life in a way that feels locally relevant and culturally aligned




Create ANZ brand moments and activations that reflect TYPEBEA's modern aesthetic
Think entrepreneurially: find smarter ways to improve ROI, embrace AI and challenge the status quo
Be comfortable in front of and behind the camera for social and educational content
Act as the point of contact for all local supply chain needs in partnership with 3PL
Provide weekly reporting and proactively pivot plans based on real-time market insights
Relationship & Stakeholder Management
Build genuine, trusted relationships with the buying, planning, education and marketing teams at our key retailers.
Represent the ANZ market internally, championing insights, opportunities and risks
Collaborate with cross functional teams internally: Marketing, Digital, Supply and Finance
Maintain strong reporting and CRM discipline
Collaborate effectively with colleagues across different cultures, regions, and time zones as part of a global team
Confident managing relationships across a globally distributed team, working independently and maintaining momentum without day-to-day support.
Able to communicate effectively across channels, align stakeholders across markets and functions, and operate successfully within a global business where shared ownership and self-sufficiency are essential
Reporting & Insights
Track weekly and monthly results across all retail partners, providing clear insights and recommendations
Stay ahead of category movements, competitive shifts and ANZ beauty trends
Influence global teams with strong local intelligence and point of view
Marketing
Support with execution of the ANZ marketing plan and calendar, aligned to global brand strategy and local commercial priorities
Adapt and bring monthly campaigns and product launches to life for the ANZ market.
Execute events and activations that deepen brand awareness and consumer engagement
Plan and execute retailer marketing and media levers (trade marketing)
Support the localisation of assets and social content briefs for ANZ audiences and support managing local affiliate and creator partnerships in partnership with global social, comms and influencer teams
Support the relationship with TYPEBEA's ANZ comms agency, helping deliver local PR, earned media, talent and product send-outs that build awareness and credibility




Support brand partnerships and collaborations, executing and tracking results in market to ensure revenue growth and customer acquisition is at the heart of everything we do, including coordination and day‐to‐day administration
Create and contribute to local social and educational content for brand and retailer social channels - comfortable both in front of and behind the camera
What You Bring
5+ years in beauty or premium consumer goods, ideally within specialty or luxury retail
Experience working with leading beauty and department store retailers across Australia and New Zealand
Proven success in account management, business development or retail sales in ANZ
Strong communication and influencing skills
Analytical mindset, confident in Excel and reporting tools
Comfortable working independently, making decisions and owning outcomes
An entrepreneurial, growth‐oriented mindset, with the ability to spot opportunities, think strategically and turn ideas into results
Valid driver's license and access to a vehicle (preferred)
Who You Are
Based in Sydney or Melbourne, Australia (mandatory)
Effortlessly confident - you know your craft and people trust you quickly
Commercially sharp with an instinct for where the growth is
Deeply connected to beauty culture and what premium looks and feels like
A proactive self-starter who can set a direction, own it and deliver it
Calm, clear and intentional navigating a global business with ease
Flexible with time zones and open to travel across Australia and New Zealand, and occasionally internationally
Collaborative and grounded: no ego, just great energy and strong delivery
Agile and willing to step in across the business (e.g., supply chain support)
Motivated to succeed, while bringing positive energy, curiosity and a passion for the hair and beauty industry
Energised by adoption of AI to improve practices and growth
Why TYPEBEA?
We're modern, ambitious, creative and growing fast.
You'll have real ownership, global support and the opportunity to shape TYPEBEA's continued growth across ANZ, our founding market.
Our Values
TYPEBEA is guided by four core values that shape how we work and collaborate:
Customer- Innovate with purpose, drive digital engagement, listen, learn and adapt
Bold- Be opportunistic, fail fast and fail forward, push beyond limits
Grit- Stay hungry for the win, move fast and flexibly, remain resilient and end‐goal focused
Together- Trust deeply, lead kindly, stay empowered and accountable, keep the main thing the main thing
#J-*****-Ljbffr

📌 Sales And Marketing Manager Anz (New South Wales)
🏢 TYPEBEA
📍 New South Wales