SEO Specialist

SEO / Technical SEO / Organic Search / Content Strategy / GEO / AI Search

- Drive organic growth across a varied portfolio of clients and industries
- Get hands-on with technical SEO, content strategy and organic performance
- Work alongside experienced digital specialists in a collaborative agency environment
- Salary up to $100K + super + hybrid working
- Call Ally on (phone hidden) or email [email protected] for a confidential chat

WHO ARE WE?...

We are working with a digital agency that helps ambitious brands grow through smart, data-led marketing strategies. As the search landscape continues to evolve, they are looking for an SEO Specialist to join their team and help strengthen organic visibility and performance across a range of client accounts.

This is an opportunity for someone with a solid SEO foundation to take ownership of day-to-day optimisation, contribute to broader client strategies and work closely with specialists across the digital landscape. You'll also have the chance to expand your knowledge of emerging search trends, including AI-driven discovery and Generative Engine Optimisation (GEO).

WHAT WILL YOU BE DOING?...

As the SEO Specialist, you'll help deliver organic search strategies that align with client objectives and create measurable improvements in visibility, traffic and engagement. You'll analyse websites to uncover technical issues and growth opportunities, research keywords and competitors, and identify content opportunities that can improve organic performance. You'll also help shape optimisation priorities, recommend improvements to site architecture and indexability, and support the implementation of on-page and off-page initiatives.

A key part of the role will involve tracking organic performance, analysing trends and preparing reports that turn data into meaningful recommendations.



You'll contribute to client updates and strategy discussions, working alongside other digital specialists to ensure SEO supports wider marketing objectives. You'll also keep up with changes in search engine algorithms and AI-powered search experiences, exploring ways to improve visibility beyond traditional search results. From supporting GEO initiatives to finding more efficient ways of working, you'll have the opportunity to contribute ideas and continue developing your skills.

WHAT YOU NEED TO HAVE?...

- 4 years' experience in SEO, ideally within a digital or performance marketing agency
- Good knowledge of technical SEO, on-page optimisation, content and link-building fundamentals
- Familiarity with tools such as Screaming Frog, Ahrefs, SEMrush or equivalent platforms
- Confidence analysing organic search data, identifying trends and recommending improvements
- Experience with keyword research, website analysis and competitor benchmarking
- Solid time management skills and the ability to balance competing priorities across multiple accounts
- Clear communication skills, with the ability to explain findings and recommendations to clients and colleagues
- A curious, proactive mindset and an interest in the future of organic search, GEO and AI-driven discovery

TO APPLY…

Please either apply by clicking online or emailing me directly at [email protected]. For further information please call me on (phone hidden). I can make myself available outside of normal working hours to suit from 7am until 10pm. If unavailable please leave a message and either myself or one of my colleagues will respond. By applying for this role you give express consent for us to process and submit (subject to required skills) your application to our client in conjunction with this vacancy only. Also feel free to connect with me on LinkedIn.

📌 Search Engine Optimization Specialist (Sydney)
🏢 Searchability®
📍 Sydney