As a CRO Manager in the retail industry, based in Cremorne, you'll focus on enhancing online customer journeys and maximising conversion rates. This role is integral to improving digital experiences and driving business growth.
Client Details A leading organisation within the retail industry.
Description
- Lead the CRO, experimentation and personalisation roadmap across digital channels.
- Provide recommendations to improve website design and functionality
- Build and manage a prioritised testing backlog based on customer and commercial opportunities.
- Analyse customer behaviour using analytics, session replay and voice-of-customer insights.
- Develop and validate hypotheses across acquisition, conversion, retention and reactivation journeys.
- Design and execute A/B, multivariate and holdout tests.
- Partner with developers, designers and product teams to deliver test experiences.
- Communicate results, insights and recommendations to stakeholders and embed a test-and-learn culture.
Profile A Successful CRO Manager Should Have
- 3-5+ years' experience in CRO, experimentation or digital optimisation.
- Experience within retail,
FMCG or high-volume ecommerce environments.
- Hands-on experience with enterprise experimentation and personalisation platforms.
- Strong understanding of testing methodologies and statistical significance.
- Experience with GA4, FullStory or similar behavioural analytics tools.
- Ability to collaborate effectively with technical and non-technical stakeholders.
- Solid analytical, communication and stakeholder management capability.
Job Offer
- Opportunity to shape and mature a strategic CRO function.
- Work across a portfolio of well-established consumer brands.
- High visibility role with strong stakeholder engagement.
- Collaborative, data-driven and customer-focused environment.
- Convenient office location in Cremorne.
If you're ready to make an impact in the retail industry, we encourage you to apply. To apply online please click the 'Apply' button below. For a confidential discussion about this role please contact Ross Clark on +61386166234.