An established and growing organisation operating across the property, construction and design sector, is looking for an experienced Marketing Manager to take ownership of its brand and integrated marketing activity.

This is a broad, visible role for a commercially minded marketer who enjoys shaping strategy but is equally comfortable driving execution. Working closely with senior leadership, Sales and external partners, you’ll play an important role in how the business positions itself, engages customers and supports future growth.

The Opportunity

You’ll lead the development and delivery of marketing activity across brand, campaigns, digital and customer engagement, ensuring marketing is closely aligned with broader commercial priorities.

Your responsibilities will include

- Develop and execute the brand and marketing strategy across key customer audiences.
- Lead integrated campaigns across digital, content, media and broader brand channels.
- Translate customer, competitor and market insights into commercially focused marketing activity.
- Oversee brand positioning and ensure a consistent customer experience across key touchpoints.
- Partner with Sales and senior stakeholders to develop campaigns that build awareness, consideration and demand.
- Manage creative, digital, media and other external agency partners.
- Support new product, service or project launches with effective go-to-market strategies.
- Manage marketing budgets, campaign planning and performance reporting.
- Identify opportunities to strengthen the brand through partnerships, events, PR and industry engagement.
- Use data and insights to continually improve marketing effectiveness and customer engagement.





About You You’ll be an experienced Marketing Manager or senior brand marketer with a strong track record of taking strategy through to execution.

You’ll ideally bring

- Strong experience across brand strategy and integrated marketing campaigns.
- A background within property, residential construction, building products, architecture, interiors, home improvement or a related consumer sector would be highly regarded.
- Experience managing campaigns across multiple channels and customer touchpoints.
- Strong commercial awareness and an understanding of how marketing contributes to customer acquisition and business growth.
- Experience managing agencies, budgets and multiple stakeholder groups.
- Confidence working closely with senior leadership and cross-functional teams.
- A customer-led approach, with the ability to turn insights into meaningful marketing activity.
- Strong project management skills and the ability to manage multiple priorities.
- A balance of strategic thinking, creativity and hands-on delivery.

The Opportunity This is a chance to take ownership of marketing within an established business with ambitious plans for growth. You’ll have genuine scope to influence the brand, introduce new ideas and deliver marketing that has a visible commercial impact.

The role would particularly suit someone who enjoys working within property, construction, design or other considered-purchase environments, where brand, customer experience and lead generation all play an important role in the customer journey.

Should this chance be of interest to you click on the APPLY button above or contact Hannah Bulmer at Blackbook Executive on (03) 9823 7*** if you would like to discuss further.

#SCR-hannah-bulmer

📌 Marketing Manager (Melbourne)
🏢 Blackbook Executive
📍 Melbourne