The opportunity

We are seeking a commercially minded Marketing Coordinator and Specialist with a dual mandate: to strengthen the Elle & Dan brand and help establish marketing as a client-facing consulting service. Working directly with the Director, you will combine market research, strategic planning, hands-on content and campaign delivery, client coordination and performance analysis.

It offers exposure to Australian and international markets, including opportunities involving Indian and broader Asian businesses in Australia and selected markets across the Indian subcontinent.

About Elle and Dan Consulting

Elle & Dan Consulting is a multidisciplinary professional services firm working across Education Consulting, Research Consulting, Business Consulting and Disability Support. We partner with students and families, education institutions, governments and NGOs, mission-driven businesses and community clients in Australia and international markets. Our work spans global education pathways, curriculum and assessment, research and capacity building, strategic growth and market entry, operational improvement, digital solutions and person-centred disability services.

We combine analytical rigour, cultural fluency, ethical practice and human-centred design to translate complex needs into practical, measurable outcomes.

Elle and Dan brand marketing

· Research customers, competitors, industry developments and market opportunities for existing and emerging services.

· Develop and coordinate annual and campaign-level marketing plans aligned with business priorities, audiences, budgets and timelines.

· Advise on service positioning, pricing, promotion, sales enablement and distribution or referral channels.

· Plan and deliver integrated campaigns across website, search, social media, email, paid advertising, events and collateral.

· Create, edit and schedule high-quality written, visual, short-form video and email content consistent with the Elle & Dan brand.

· Manage website content, SEO, keyword research, digital advertising and social media channels.

· Maintain marketing calendars, CRM data, audience lists, content libraries, templates and campaign documentation.

· Track expenditure and report on reach, engagement, enquiries, lead sources, conversion, campaign return and improvement opportunities.

Marketing services vertical

· Work with the Director to develop market positioning, service packages, pricing,



proposals and revenue objectives for the marketing vertical.

· Research prospective client segments, competitor offerings, audience needs and emerging marketing technologies.

· Support client discovery, onboarding and project scoping, translating objectives into practical briefs, deliverables, budgets and timelines.

· Coordinate client projects across brand content, social media, websites, email marketing, digital advertising and promotional collateral.

· Manage client communications, feedback, approvals and reporting while maintaining professional and trusted relationships.

· Coordinate designers, developers, creators, printers, media providers and agencies to deliver work to agreed standards.

· Build reusable systems, templates and reporting tools that support productive, consistent and scalable client delivery.

· Identify opportunities for ongoing engagements, referrals and complementary consulting services.

What success looks like

· The Elle & Dan brand maintains a consistent and engaging presence that generates qualified enquiries.

· A clear, commercially viable marketing-services offering is established and progressively grown.

· Internal and client campaigns are delivered professionally, measured against agreed objectives and continuously improved.

· Client relationships contribute to repeat engagements, referrals and sustainable consulting revenue.

About you

You are creative, organised and commercially aware, with the confidence to take work from initial concept through to delivery. You can balance the needs of an internal brand with external client expectations and understand that effective marketing must support measurable business objectives.

· A proactive, solutions-focused approach and the initiative to progress work independently.

· Sound judgement, accountability and the ability to manage multiple projects and deadlines.

· Strong relationship skills and confidence communicating with management, clients and suppliers.

· High standards of accuracy, professionalism, discretion and follow-through.





Qualifications and experience

· A completed bachelor degree or higher qualification in Marketing, Digital Marketing, Communications, Business with a substantial marketing component, or a related discipline.

· Relevant professional, graduate, internship or substantial project experience involving market research, marketing planning and campaign implementation.

· Demonstrated ability to analyse information, identify market opportunities and make evidence-based recommendations.

· Hands-on experience coordinating content and campaigns across social media, websites, email and paid digital channels.

· Strong writing, editing, proofreading, stakeholder coordination and project-management capability.

· The ability to interpret campaign data and translate findings into practical recommendations.

Preferred capabilities

· Experience with Google Analytics 4, Google Ads, Meta Business Suite and campaign reporting.

· Working knowledge of Canva or Adobe Creative Cloud, email marketing platforms and website content-management systems.

· Experience with CRM platforms, Excel or Google Sheets, dashboards and data visualisation.

· Experience in an agency, consultancy, freelance practice or other client-facing marketing environment.

· Experience preparing proposals, project briefs, campaign plans or client reports.

· Exposure to professional services, education, research, community services or disability supports.

· Knowledge of, or experience working with, Indian, South Asian or broader Asian businesses, communities or markets, including an understanding of relevant cultural and business contexts.

· Hindi, Punjabi, Urdu or another relevant Asian language would be advantageous, but is not essential.

What we offer

You will work directly with senior management across organisational marketing and external client projects. The role offers meaningful ownership, varied work and the opportunity to help build a new marketing-services vertical within a growing multidisciplinary consulting organisation.

How to apply

Please submit your resume and a brief cover letter outlining your relevant qualification, experience and interest in the role. Include or link to examples of marketing plans, campaigns, content, research or performance reporting that demonstrate your contribution, where available.

Pay: From $58,000.00 per year

Work Location: In person

📌 Marketing Services Specialist (Launceston)
🏢 Elle u0026 Dan Consulting
📍 Launceston