CRM Technical Solution Lead (Salesforce)
Melbourne- Full Time
We are seeking an experienced CRM Technical Solution Lead to take ownership of a complex Salesforce ecosystem spanning CRM, Marketing Cloud, integrations, and customer engagement platforms. This is a rare opportunity to join a well-established organisation where you'll play a pivotal role in shaping the future of customer experience, marketing technology, and business automation.
About the Role
As the CRM Technical Solution Lead, you will act as the technical authority across Salesforce CRM and Marketing Cloud, translating business requirements into scalable, high-performing solutions. You'll work closely with senior stakeholders across Marketing, Digital and Technology while remaining hands-on with configuration, automation, integration design and platform optimisation. This is an ideal opportunity for someone who enjoys balancing strategic thinking with technical delivery.
Key Responsibilities Salesforce Solution Delivery
Design and build Salesforce solutions across Sales Cloud, Service Cloud and Marketing Cloud.
Develop advanced automation using Salesforce Flows and orchestration tools.
Configure custom objects, fields, validation rules, workflows and approvals.
Optimise Marketing Cloud journeys, segmentation and personalisation experiences.
Technical Architecture & Integration
Own end-to-end solution design across multiple platforms.
Design scalable integrations between Salesforce, Marketing Cloud and enterprise systems.
Support API and middleware-based integrations.
Ensure solutions align with best practice architecture and governance principles.
Platform Governance
Maintain platform security,



data integrity and system performance.
Drive continuous improvement initiatives across the CRM ecosystem.
Provide technical leadership and guidance on Salesforce capabilities and future roadmap opportunities.
Stakeholder Engagement
Partner with business leaders to understand objectives and deliver practical CRM solutions.
Translate business requirements into technical designs and implementation plans.
Communicate complex technical concepts in a clear and commercial manner.
What You'll Bring Essential Experience:
Deep hands-on Salesforce configuration experience
Experience designing and delivering End-to-end CRM solutions
Ability to bridge business requirements and technical delivery
Excellent stakeholder management and communication skills
Desirable:
Apex development knowledge
Data Cloud experience
AI, Agentforce or automation platform experience
Process improvement and transformation experience
Experience working with document management solutions (EDMS)
Certifications You will ideally hold:
Salesforce Certified Administrator
Salesforce Platform App Builder
Sales Cloud and/or Service Cloud Consultant
Salesforce Marketing Cloud Certification
Why Join ? What the offer:
Strategic role with significant influence across the organisation
Prospect to shape Salesforce and customer experience strategy
Modern technology environment with strong executive support
Varied and challenging projects across CRM, marketing automation and customer engagement
Collaborative and high-performing team culture
Competitive salary package and long-term career growth opportunities
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📌 Crm Technical Solution Lead. (Melbourne)
🏢 Agrifutures
📍 Melbourne