Consumer Insights & Growth Manager (Melbourne)

Consumer Insights & Growth Manager (Melbourne)

20 Sep
|
Talent
|
Melbourne

20 Sep

Talent

Melbourne

Join this global, leading consumer business where insights directly influence brand strategy, innovation and commercial growth. Working across a portfolio of well‐known household brands, you'll turn consumer understanding and market intelligence into explicit opportunities and action.
This is an exciting role for an experienced insights professional who can look beyond the data, connect multiple sources of intelligence and tell a compelling commercial story.
The opportunity
As Consumer Insights & Growth Manager, you'll partner with Marketing, Category, Commercial and R&D; teams to build a deeper understanding of consumer behaviours, needs and purchasing occasions.
You'll combine consumer research with market, brand, competitor and commercial data to diagnose performance, challenge assumptions and identify opportunities to attract new buyers, strengthen brands and drive sustainable growth.
Key activities
Embed consumer insights into brand, category and portfolio strategies
Connect research with scan, panel, loyalty, brand tracking and commercial data
Identify evidence‐based opportunities for brand, category and consumer growth
Help stakeholders define the right business questions and research approach
Turn complex findings into clear stories, recommendations and actions
Bring an external perspective on consumer behaviour, competitors and market trends
Help shape innovation pipelines around genuine consumer needs
Influence senior stakeholders through strong analysis and constructive challenge
What we're looking for
You'll bring experience in consumer or shopper insights, category, analytics or marketing strategy, ideally within FMCG or another consumer‐led organisation.
You'll also have
Strong qualitative and quantitative research capability
Experience using scan, panel, loyalty or behavioural data
The ability to connect different data sources and uncover commercial opportunities




A strong understanding of brand and category growth
Excellent analytical, storytelling and stakeholder influencing skills
A relevant tertiary qualification or equivalent professional experience
Experience applying Ehrenberg‐Bass or other evidence‐based marketing science principles will be highly regarded.
Why consider this opportunity
This is more than a traditional research role. You'll have the opportunity to influence recognised consumer brands, shape innovation and portfolio decisions, and see your insights translated into meaningful commercial outcomes.
Join this global, leading consumer business where insights directly influence brand strategy, innovation and commercial growth. Working across a portfolio of well‐known household brands, you'll turn consumer understanding and market intelligence into clear opportunities and action.
This is an exciting role for an experienced insights professional who can look beyond the data, connect multiple sources of intelligence and tell a compelling commercial story.
The opportunity
As Consumer Insights & Growth Manager, you'll partner with Marketing, Category, Commercial and R&D; teams to build a deeper understanding of consumer behaviours, needs and purchasing occasions.
You'll combine consumer research with market, brand, competitor and commercial data to diagnose performance, challenge assumptions and identify opportunities to attract new buyers, strengthen brands and drive sustainable growth.
Key activities
Embed consumer insights into brand,



category and portfolio strategies
Connect research with scan, panel, loyalty, brand tracking and commercial data
Identify evidence‐based opportunities for brand, category and consumer growth
Help stakeholders define the right business questions and research approach
Turn complex findings into clear stories, recommendations and actions
Bring an external perspective on consumer behaviour, competitors and market trends
Help shape innovation pipelines around genuine consumer needs
Influence senior stakeholders through strong analysis and constructive challenge
What we're looking for
You'll bring experience in consumer or shopper insights, category, analytics or marketing strategy, ideally within FMCG or another consumer‐led organisation.
You'll also have
Strong qualitative and quantitative research capability
Experience using scan, panel, loyalty or behavioural data
The ability to connect different data sources and uncover commercial opportunities
A strong understanding of brand and category growth
Excellent analytical, storytelling and stakeholder influencing skills
A relevant tertiary qualification or equivalent professional experience
Experience applying Ehrenberg‐Bass or other evidence‐based marketing science principles will be highly regarded.
Why consider this prospect
This is more than a traditional research role. You'll have the opportunity to influence recognised consumer brands, shape innovation and portfolio decisions, and see your insights translated into meaningful commercial outcomes.
Desired Skills and Experience
Ehrenberg‐Bass or other evidence‐based marketing science principles
connect different data sources
shopper insights, category, analytics or marketing strategy
consumer research alongside scan, panel, loyalty, brand and commercial data
#J-*****-Ljbffr

📌 Consumer Insights & Growth Manager (Melbourne)
🏢 Talent
📍 Melbourne

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