Paid Media Specialist (New South Wales)

Paid Media Specialist (New South Wales)

28 Aug
|
We Are Welcome
|
New South Wales

28 Aug

We Are Welcome

New South Wales

Job Description
We'reWelcome.
BasedinDarlinghurst,rightonHydePark,ourteamdeliversatruefull
-
serviceofferingunderoneroof.
Clientsareservicedtoexceptionalstandardsaswepartnerwiththemforstrategy,brand,creative,design,allthingsdigital,social,contentcreation,SEO,SEM,media,afulltechnologyteam,support,dataandAI.Essentially,we
'
rethefirstandlastagencyaclientneeds.
n
Importantly,we'
renotaproductionline.
Wedon'toutsource. Wedon'thandoff.
Everycampaign,everymediaplan,everyclientbudgetishandledbyatight,experienced,performance
-focusedin-
houseteamthatgenuinelycaresaboutthework

andimportantly,abouteachother.
n
Workingheremeansyoudon
'tjustrunads—yougrow. You'
repluggedintostrategy,creativeandanalyticsonthesameaccounts,exposedtoeverycornerofaclient
'
smarketing,andgiventhechallengesmostspecialistswaityearstogetnear.
Weinvestseriouslyintraininganddevelopmentacrossmultiplelearningstreams,andoursocialclubmakessurewetakethetimewespendtogetherjustasseriously.
n
TheRole
n
We'
relookingforaSeniorPaidMediaSpecialistwholivesandbreathesperformance

someonewithrealdepthacrossMetaandGoogle,aworkingcommandofprogrammatic,andthejudgementtoturnbigbudgetsintoaward
-winning,high-
performingcampaigns.
n
You'
llownpaidmediastrategyandexecutionacrossapremiumportfolioofclients

planning,building,optimisingandreportingoncampaignsthathavetoperformonaglobalstage.
You'llworkshoulder-to-shoulderwithourin-
housestrategists,creatives,contentandanalyticsteamstobuildfull
-
funnelcampaignsthatdeliveronourclients
'
ambitions,notjusttheirclick
-throughrates.
n
Thisisahands-
onrolewithroomtolead.
You'
llcontributetothestandardforhowpaidmediaisdonehere,mentorwhereitcounts,andhelpshapethewaywemeasureandproveperformanceforsomeofthemostexcitingbrandsinthemarket.
n
Themedialandscapeischangingfasterthanever
—AI-
drivenbuying,signalloss,privacy
-
firstmeasurement,newchannelsappearingovernight.
Wewantsomeonewho'
salreadythinkingaboutwhatthatmeansforperformance,orwhohasthecuriositytogetaheadofitfast.
We'
llbackyoueitherway.
n
Responsibilities
n
Thisisaseniorrolewithgenuinerunway.
Dogreatworkandthere
'
sroomtogrowthedisciplinearoundyou

mentorandbuildateam,shapehowwemeasure,packageandpitchpaidmedia,andstepintotheleadershipofagrowingcapability.
Whetheryourambitionisdeepertechnicalmastery,strategy,orleadingpeople,we
'
llbackthedirectionyouwanttotake.
n
WhatYou'llDo
n
n
Extendcampaignsacrossthewiderpaidecosystem





TikTok,LinkedIn,Pinterest,andprogrammaticdisplay,videoandaudioviaDSPs
n
Manageandpacesignificantmediabudgetswithdiscipline,spottingopportunitiestoscalewhat
'
sworkingandcutwhatisn
't
n
Buildfull-
funnelmediaplansthatconnectbrandandperformance,developedhand
-in-
handwithstrategyandcreative
n
Partnerwithourin-
houseweb,designanddevteamstosharpenlandingpagesandconversionjourneys

CROthatliftsperformancewellbeyondtheclick
n
Ownmeasurement—
conversiontracking,GA4,GoogleTagManager,andaprivacy
-
firstapproachtoattributionassignallossreshapesthegame
n
BringAIintoyourworkflowintelligently

automatedbidding,audiencemodelling,creativeiterationandreporting

whilekeepingastrategist
'shandonthewheel
n
Turnperformancedataintoclear,confident,client
-readystorytelling—the"sowhat"andthe"what'snext,"notjustthenumbers
n
Collaborateacrossall10disciplinestocreateintegrated,award
-
worthyworkthatdeliversonourclients
'strategies
n
n
AboutYou
n
n
2–3+yearshands-
oninadedicatedpaidmedia/performancerole,ideallyagency
-
sideandacrossmultipleclients
n
Workingexperiencewith,orstrongexposureto,programmaticbuying(DV360,TheTradeDeskorsimilar)
n
Confidentmanagingandoptimisingmeaningfulbudgetsacrosschannels,fluentinthemetricsthatmatter
—CPC,CPM,CPAandROAS—
andcomfortablewiththeaccountabilitythatcomeswiththem
n
Fluentinmeasurement

GA4,GoogleTagManager,conversiontracking,andtheplatforms
'nativereporting
n
Commerciallyminded—
youconnectmediaperformancetorealbusinessoutcomesandaccountgrowth,notvanitymetrics
n
Aclearcommunicatorwhocantranslateperformanceintoplain
-
languagerecommendationsclientstrust
n
Readyfor—oralreadyworkingon—
globalbrands,bigchallengesandcampaignsthathavetodeliver
n
Curious,collaborativeandquicktolearn,withagrowthmindsetandarealappetiteforgreatwork
n
n
Don'ttickeverybox? Ifyou'
vegotgenuinedepthinMetaandGoogleandyou
'
rehungrytogrowintotherest,we
'
dstilllovetohearfromyou.
n
BonusPoints
n
n
Broadermarketingexperience

SEO/SEM,CRO,lifecycle/CRM,contentorsocial

thathelpsyouseethewholefunnel
n




Experiencewithfeedmanagementandshoppingcampaigns(GoogleMerchantCenter,dynamicretail)
n
Familiaritywithserver
-
sidetracking,theConversionsAPI,orfirst
-partydataandCDPs
n
Reportinganddashboardingskills(LookerStudioorsimilar)thatmakeperformanceeasytosee
n
Hands-onwithbid-
managementandreportingplatforms(SearchAds360,Skai,Smartly,AgencyAnalyticsorsimilar)
n
ExperienceacrossB2C,B2Bormajorconsumerbrands
n
Atrackrecordofcampaignsthathavewon

awards,results,orboth
n
n
WhatWeOffer
n
n
Ahomebaseonthecityfringe,rightonHydePark,thatyou
'
llactuallywanttocomeinto
n
Accesstoallagencydisciplinesin
-house—you'
lllearnmoreherethananywhereelse
n
Asocialclubthatbringsthewholeteamtogetherwhentheworkpauses
n
Apremiumclientportfolio

globallyrecognisedbrandswithrealbudgetsandrealambition
n
Aculturethatvaluesideas,ownershipandresultsoverhierarchyandvanitymetrics
n
n
WhyWelcome?
n
We'
vebeenaroundlongenoughtoknowwhatagreatagencylooksandfeelslike
—andwe'
vespenteveryyearsincebuildingexactlythat.
Thisisn'taroleyou'
lloutgrowintwelvemonthsandmoveonfrom.
It'
saplacewherecareersgenuinelydevelop,whereyourthinkingshapesthework,andwherethenextchallengeisalwaysjustaroundthecorner.
n
You'
llworkonbrandsworthtalkingabout,alongsidepeopleworthlearningfrom

creatives,strategists,designers,contentproducersandtechnicalengineers,allcollaboratingonthesameaccounts,allunderoneroof.
Forapaidmediaspecialist,thatchangeseverything:yourcampaignsarebuiltwiththecreativeteam,nothandedtothem
;
yourmeasurementisbackedbyrealengineering
;
yourstrategysitsatthetablefromdayone.
Thatkindofexposuredoesn
'
thappenatmostagencies.
AtWelcome,it'sjustTuesday.
n
Weinvestinyourdevelopmentthroughrealtrainingprograms,notjust
"
weencouragelearning.
"Andwhen5o'clockhits—
orsometimesbeforeitdoes,weknowhowtoswitchoffandactuallyenjoyeachother
'scompany. We'
reateamoffoodies,coffeeexpertsandpeoplewhobelieveagoodoffsiteiswortheveryminuteawayfromthedesk.
Wehangout,weeatwell,welaughalot,andwecomebacktodoitallagainthenextday.
n
Thisisaplacebuiltforpeoplewhowanttodothebestworkoftheircareers

withoutburningout,withoutmissingout,andwithoutwonderingwhetherthepeoplearoundthemactuallygiveadamn.
Theydo. Wealldo. That'sWelcome.
n
Ifyou'
reexcitedaboutrunningworld
-
classpaidmedia,workingwithateamthathaseverydisciplineinthebuilding,andinventingbetteroutcomesforsomeoftheworld
'
smostrecognisedbrands,we
'
dlovetohearfromyou.
n
n
Salary Range : $100k-130k
n

📌 Paid Media Specialist (New South Wales)
🏢 We Are Welcome
📍 New South Wales

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