Job Description
Company Overview
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We're Swan Studio, B&T;'s Emerging Agency of the Year **** and the leading direct Paid Social creative agency in Australia.
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We empower brands like Canva, Juniper, and Hungry Jack's to transform scrolls into sales, all thanks to our unique blend of data-driven strategy and bold execution.
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Our work consistently sets the industry benchmark for conversion-focused social creative, and our team is actively shaping the future of the field through thought leadership and groundbreaking approaches.
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If you're a creative who thrives on seeing the direct impact of your work and wants to be at the forefront of what's next in advertising in an AI-centric world, you'll find your home here.
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Role Summary
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Are you obsessed with setting cultural trends rather than just watching them unfold? We're looking for a Senior Social Manager / Creative Lead (Organic) to shape the digital presence of some of Australia's top brands. You won't just be managing feeds; you'll be defining brand voices, pitching high-impact creative concepts, and executing scroll-stopping organic strategies. If you possess a rare mix of high-level creative vision, hands-on production chops, and sharp strategic instincts, this is your playground.
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Key Responsibilities
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Architect end-to-end organic social strategies that build brand equity, capture cultural relevance, and turn audiences into communities.
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Conceptualise, script, film, and edit native short-form video concepts (TikTok, Instagram Reels, YouTube Shorts) from pitch to final cut.
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Identify emerging audio, platform updates,



and internet subcultures to position client brands at the center of timely conversations.
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Pitch bold ideas confidently to senior stakeholders, educating clients on social-first risks and strategic creative direction.
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Translate platform analytics into creative takeaways for refinement based on performance data.
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What You'll Bring
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Minimum of 3 years experience in a skilled social media and content creation role;
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Expertise in developing and executing organic content strategies;
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Experience in short-form video content creation;
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Copywriting skills who can shift tone-of-voice;
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A sharp eye for graphic composition, feed aesthetics, and design trends;
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Excessive usage of TikTok and Instagram - if there's a trend, you're already on it
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Experience in monitoring content performance and applying learnings to future strategies;
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Experience managing client relationships and project managing the creative workflow;
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Strong organisational skills and the ability to manage multiple deadlines
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Understanding of post-production - being able to edit content to achieve desired outcomes;
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Excellent communication skills, both written and verbal; and
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Strong attention to detail.
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Benefits & Compensation
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Competitive salary aligned with experience and impact
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Performance bonus linked to the growth of client accounts under your stewardship
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Continuous professional development with dedicated budget for courses, conferences, and tooling
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Regular team building and social activities
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We value diversity and encourage applications from all backgrounds.

📌 Organic Social Creative Strategist (New South Wales)
🏢 Swan Studio
📍 New South Wales