Sicame Australia
Build your sales career with a global leader powering Australia's energy future.
Sicame Australia is part of the world's largest independent electrical accessories group, designing and manufacturing high performance products used by Utilities, electrical distributors, contractors, OEMs and major infrastructure projects across the country.
We're looking for an experienced, relationship driven Sales Representative to take on an established Sydney territory, with warm client relationships already in place across commercial and industrial customers and electrical wholesalers.

Why Join Sicame?

- Warm, established territory: step into existing relationships with commercial and industrial customers, electrical wholesalers and contractors, ready to build on from day one
- Global reputation, local impact: backed by Sicame Group's 60+ years of engineering excellence
- High quality, technically reputable product range: LV/MV/HV connectors, fittings, tooling, cable accessories and more
- Autonomy and trust: run your territory like your own patch
- Supportive team: work closely with a tight knit national sales, operations and technical team

The Role You'll take on an established Sydney and NSW territory with warm client relationships already in place, working with commercial and industrial customers, electrical wholesalers and contractors to grow existing accounts and win new business.

Key responsibilities:

- Manage and grow relationships with commercial and industrial customers, electrical wholesalers and contractors
- Deliver product training, toolbox talks, demonstrations and site visits
- Identify growth opportunities and introduce new products into existing and new accounts
- Maintain forecasting, call cycles and territory plans
- Attend trade events, expos,



distributor days and customer meetings
- Provide technical support (training provided) and problem solve in the field

This is a hands on, customer facing role suited to someone who loves getting out on the road, building on existing relationships, and becoming the go to technical partner in their patch. About You You will be successful in this role if you are:
- An experienced Account Manager with a track record of exceeding sales targets
- Interested in power generation, distribution and renewable energy markets
- Great at building client relationships and trusted partnerships
- Confident presenting, demonstrating and training customers on technical products
- Organised with territory planning, pipelines and account management
- Self motivated, proactive and commercially minded

Bonus points if you have experience selling into power utilities, electrical distributors, switchboard builders, contractors, or LV/MV/HV equipment or tools. Or have an electrical engineering qualification or background.

What's on Offer

- Competitive six figure salary package, including base, super, car allowance and the chance to receive a discretionary bonus
- Company phone, laptop, and supportive training
- Long term career pathway with a global industry leader
- A warm, established territory with genuine relationships to build on
- Opportunity to develop deep technical expertise with a respected brand

How to Apply
If you're a motivated sales professional who thrives on relationships, technical products and running a territory with autonomy, we'd love to hear from you.
Hit 'Apply Now' to upload your resume and covering letter telling us why you would be a great fit for this exceptional role. Applications are now open, we will endeavour to provide feedback to all applications if possible.

📌 Sales Representative - Electrical (Sydney)
🏢 Warrell & Reid
📍 Sydney