Our client is one of Australia's most innovative and fast-growing spirit producers, with strong momentum across both domestic and international markets.This is a highly executional, brand-focused role where you will be responsible for delivering trade marketing initiatives, go-to-market execution, and brand activation across multiple channels.
You will work closely with internal production, sales and commercial teams to ensure strong alignment between brand strategy and in-market execution.We are seeking a highly hands-on, execution-focused Brand Manager who thrives in a fast-moving, entrepreneurial environment.
Reporting directly to the founder of the business, this role is suited to someone who enjoys ownership, agility, and working cross-functionally between sales and marketing.ResponsibilitiesLead the execution of trade marketing plans across domestic and international marketsManage end-to-end delivery of go-to-market plans for new product releases and product innovationCoordinate consumer sampling, tasting programs, and trade activation initiativesWork closely with sales and distribution partners to support annual market plans and execution in key channelsDevelop and maintain brand toolkits and marketing assets for trade and export partnersSupport brand activations, experiential marketing, and on/off-premise engagement programsCollaborate with production, operations,



and commercial teams to ensure seamless product launchesAssist in the coordination of limited agency activity, with a robust emphasis on internal execution ownershipEnsure marketing materials, assets, and messaging are consistent and accessible across all marketsContribute to key selling periods and campaign execution aligned to commercial prioritiesRequirementsTertiary qualifications in Marketing, Business, or a related disciplinePrior experience in brand, trade marketing, or assistant brand management rolesExperience within FMCG, beverages, or spirits highly desirableStrong track record of delivering campaigns, activations, or product launches end-to-endComfortable working in a highly hands-on, executional environmentStrong organisational and project management skills with the ability to manage multiple prioritiesExcellent communication and stakeholder engagement skills across internal and external partnersCommercially minded with an understanding of trade dynamics and brand execution in-marketPassion and interest in the craft spirits categoryThis is a genuine hands-on, end-to-end role where you will have significant autonomy and the opportunity to be creative, while gaining exposure across multiple areas of the business.
Join an established business operating within a niche, agile team that retains a strong entrepreneurial mindset.
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📌 Brand Manager Beverages (Melbourne)
🏢 Brightside Executive Search
📍 Melbourne