YOUR FRONT ROW TO FORTITUDEThe Alva Hotel is Brisbane's luminous beacon rising above Fortitude Valley, moments from James Street's boutiques, Howard Smith Wharves' riverside dining, and the city's most compelling galleries, bars and live music.
We're not a retreat from the city.
We're an immersion in it.
As part of IHG's Vignette Collection — a portfolio of independently minded, design-led hotels within the world's largest hospitality group — The Alva blends the creative freedom of a boutique property with the strength and global reach of IHG One Rewards and a network of 7,000+ hotels worldwide.We are looking for a Marketing Manager who understands that luxury is not performed.
It is expressed through atmosphere, curation, and the right word at the right moment.THE ROLEWorking closely with the Director of Sales and Marketing, you will lead the development and execution of The Alva's marketing strategy.
Your work will drive brand awareness, support commercial performance, and ensure The Alva's voice remains consistent, credible, and distinctly its own across every touchpoint.This is a role for someone who is as comfortable developing a campaign narrative as they are reviewing digital performance, and who brings genuine curiosity about culture, place, and the way a hotel can tell a story.KEY RESPONSIBILITIESOwn The Alva's social presence end to end.
From content creation through to production, building a voice and visual world that's unmistakably ours across every platformDrive digital performance using data to sharpen strategy, tracking what's working, and continually refining The Alva's presence across web, social,



and the IHG brand websiteBuild partnerships and activations that connect The Alva to Brisbane's cultural scene, from local collaborators to third-party opportunities that extend the brand's reachLead PR by managing media relationships, responding to enquiries with confidence, and shaping the stories that mark the hotel's wins and recognitionsAct as custodian of The Alva's brand by safeguarding tone, visual identity, and narrative consistency across every touchpointBring the hotel's key events to life, with sharpest focus during the periods that matter most commerciallyOwn the marketing budget — allocating it with precision and accountabilityScout new opportunities across key target markets, staying ahead of where the business is headingReport on marketing performance, translating activity into insightWHO WE ARE LOOKING FORMaster's/Bachelor's degree in Marketing or a related field2-4 years of experience in a hospitality or hotel marketing settingExceptional communication and relationship-building skillsCreative mindset with the ability to develop innovative marketing solutionsExperience in budget management and resource allocationProficiency in the local language (additional languages preferred)Passion for luxury hospitality and a commitment to delivering True HospitalityAbility to thrive in a fast-paced, energetic environmentWHY THE ALVAA genuinely distinctive hotel environment — design-led, culturally connected, and a little different to the normThe Global IHG Employee Room Benefit, One Pass, and Friends & Family ProgramRetail discounts platformSales incentives and recognition schemesEnhanced IHG Parental Leave and Birthday LeaveCareer development, mentoring and community support opportunitiesTeam events and a vibrant, energised working culture
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📌 Marketing Manager (Brisbane)
🏢 Intercontinental Hotels Group
📍 Brisbane