This role is ideal for someone who thrives on bringing order to complexity, enjoys working across multiple stakeholders and has a passion for delivering exceptional outcomes.

A significant focus of this role will be supporting annual planning activities for a major retail client, helping lead complex planning processes across large media budgets and ensuring teams stay aligned, organised and on track. The successful candidate will act as a central point of coordination across planning, investment and specialist teams, driving seamless delivery and operational excellence.

Key Responsibilities

- Lead and coordinate project delivery across multiple workstreams and stakeholder groups.
- Drive the successful execution of annual planning processes across large-scale media budgets.
- Provide day-to-day leadership and direction to planning, investment and specialist teams throughout key planning cycles.
- Partner with senior leaders to translate strategic priorities into actionable plans and clear deliverables.
- Support the development and evolution of planning, briefing and reporting frameworks.
- Guide teams on media implementation best practice, including budget allocation, campaign flighting and audience reach and frequency considerations.
- Maintain timelines, manage project risks and ensure key milestones are delivered on schedule.
- Collaborate closely with digital, planning and investment teams to ensure campaigns are executed efficiently and effectively.
- Champion quality control across deliverables, ensuring consistently high standards of work.

What We're Looking For We're open to experienced Business Directors,



Group Account Directors or Senior Account Directors who bring a strong operational mindset and enjoy leading complex projects behind the scenes.

Essential Experience

- Proven experience within media, advertising or marketing environments, ideally at Business Director, Group Account Director or Senior Account Director level.
- Exceptional project management skills with the ability to coordinate multiple stakeholders, priorities and deadlines simultaneously.
- Strong implementation planning experience and a solid understanding of media planning principles.
- Experience leading teams through annual planning processes and managing large-scale media investment strategies.
- Confidence providing guidance on:
- Budget allocation across multiple campaigns
- Campaign flighting and phasing strategies
- Reach and frequency optimisation
- Cross-channel media implementation
- Strong communication and stakeholder management skills.
- Ability to influence and lead teams without direct reporting lines.
- Excellent attention to detail, organisation and problem-solving capabilities.

Nice to Have

- Familiarity with Marketing Mix Modelling (MMM) outputs and how they can inform planning decisions.
- Exposure to TV sponsorship planning and implementation.
- High-level understanding of performance marketing and digital performance campaigns.

Why This Role Is Different This is a fantastic chance for someone who enjoys the strategic and operational side of media more than the traditional client-facing aspects of an agency leadership role. You'll have the chance to influence large-scale planning outcomes, improve operational effectiveness and work alongside experienced industry leaders supporting a portfolio of globally recognised brands.

📌 Business Director 4M FTC (Sydney)
🏢 Zenith Media Australia
📍 Sydney