Introduction
Content Lead – Full Time
Based in Hobart or Launceston (intrastate travel required)
Solstice Energy is a diversified energy business based in Tasmania offering retail electricity and natural gas, as the state’s leading natural gas company with over 20 years’ expertise in gas transmission, distribution, transportation and retailing.
With offices in Launceston and Hobart, and operations that span Tasmania and regional Victoria, Solstice Energy is driven by its customers’ current and future needs with a clear vision to support Australia’s transition to a cleaner energy future.
Description
About the Role
We’re looking for a Content Lead to shape and deliver content that strengthens our digital presence, supports our marketing campaigns and helps customers find the information they need.
Reporting to the Head of Marketing, you will lead the development of digital-first content across our website, blogs, email, social media, partner publications and other digital channels. From identifying content opportunities and developing engaging stories to creating evergreen resources that continue to deliver value over time, this is a hands-on role for someone who enjoys both thinking strategically and creating high-quality content.
What You’ll Do
- Lead the development and delivery of our content strategy and plan, including content pillars, calendars, keywords and priorities.
- Develop, publish and optimise content assets that support long term engagement and visibility (including video, website, email, blog, campaign and other).
- Apply digital content best practices (including targeting, SEO, keyword, content structure, metadata considerations and internal linking) to support performance.
- Monitor performance and engagement, using insights to inform improvements and optimisation.
- Support transactional and operational communications to ensure they are customer-centric, clearly written,
and consistent with all channels and other messages.
Skills And Experiences
What you’ll bring
- Strong writing and editing capability across a range of digital channels
- Ability to turn customer insights and data into targeted, effective content
- Proven experience simplifying complex or technical information for customer audiences
- High attention to detail with a solid focus on accuracy, consistency and quality
- Ability to manage multiple priorities and meet deadlines in a fast-paced environment
- Confident communicator who collaborates well across teams and with external partner
Qualifications
- Qualification in Marketing, Communications or a related discipline, or equivalent practical experience
What we can offer
Some of our benefits include:
- Paid Parental Leave
- Competitive Remuneration and Salary Packaging Options
- Paid Study Leave and Educational Support
- Professional Membership
- Health & Wellbeing Initiatives
- Flexible Working
- Community Support Initiatives
How to apply To apply, please attach your CV, cover letter letting us know why you are the right person to fill this role. For further information or a copy of the PD, contact
[email protected]
Applications close at 8 am on Monday 27 July 2026
To learn more about what we offer, please visit: https://www.solsticeenergy.com.au/come-work-with-us
Solstice Energy are committed to creating a workforce that actively embraces diversity, inclusion and a sense of belonging is key to our success. We believe in treating everyone fairly which means that inclusion, removing barriers, striving for equity and embracing diversity are woven through our values and behaviours.
We encourage applications from all backgrounds and communities and are committed to providing a work environment that enables you to thrive, whatever your circumstances. If we can provide support with access requirements, alternative work arrangements please advise us via your application.
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