- Join an exciting business in a growing industry
- Hybrid working with options for where you work close to home
- Salary range between $80-$100k plus super, depending on experience

About Waterman Our vision is to impact the success of businesses in Australia by providing healthy environments for who they are and what they do to thrive. We are still very early in this journey, but we are on the way with over 20 Waterman workspaces operating in Melbourne and several more in the pipeline for the coming years – now is the perfect time to get on-board.

As Waterman grows and expands to new areas, so will our team and so will you. You will be regularly challenged with new opportunities within an environment that supports you with regular honest feedback and encouragement. We are a team that values integrity, generosity, humility, and supporting one another.

Role Overview The Marketing Manager role at Waterman is very significant in moving the whole business forward. You will own the delivery of our marketing campaigns, initiatives and projects across all products from our Offices to Coworking Memberships. In doing so you will be hands-on across both pre-leasing our new sites and growing enquiry and revenue at existing sites.

Whilst sitting within our Sales & Marketing team at the Waterman Support Office, reporting to the Marketing Director, you will be partnering closely with our sales team and site teams to generate leads and explore growth opportunities across all products and locations. This is a 12 month contract with a genuine possibility of becoming permanent and includes hybrid working with fixed team days at Waterman Caribbean Park as well as some driving between our Melbourne sites. With several new sites rolling out in the next few years and new regions to explore, this role is fast-paced and rewarding.

Key responsibilities

- Plan and manage the execution of the seasonal and product campaigns across our Office products and Versatile Memberships including media planning,



digital, email, social, on-site, and other channels
- Build and deliver launch marketing plans for new sites, from pre-leasing through to opening
- Take available office suites to market, including owning the process for staging suites for sales presentation
- Create, manage and keep current all online listings and directory profiles, and administer the Waterman Referral Partner Program
- Plan and support local area marketing activity in each site's catchment area
- Set up offers and campaigns in the CRM and keep lead capture and attribution clean
- Brief and coordinate marketing specialists, agencies and suppliers in design, digital, photography, video, print and signage
- Support brand integrity and brand awareness across sites, collateral, signage and digital channels
- Track and reconcile marketing expenditure against budget
- Provide the sales and site teams with insight on customers, enquiry sources and campaign performance

Core skills and attributes required

- A marketing degree or similar qualification will be highly valued, but 2–3 years' experience in a marketing or comparable role will also be considered very favourably
- Working knowledge and proven experience across digital marketing channels and tactics, plus offline and streamed mass media
- Strong project and campaign management, organised and structured with several projects running at once
- Confidence using a CRM to build offers, campaigns and lead reporting
- Sound judgement on copy and creative, and the ability to write a clear brief for a specialist or supplier




- An eye for interior design presentation
- Experience working to a budget and managing expenditure carefully
- Solid written and verbal communication with team members, suppliers, customers and stakeholders, and a confident phone manner
- A high degree of integrity in handling customer information and dealing with suppliers
- Waterman uses the Microsoft ecosystem of Outlook, Dynamics, Teams, SharePoint, OneNote etc
- Proactive, willing to ask, learn quickly and get stuck in
- A current driver's licence and willingness to travel between Waterman sites around Melbourne

What does success look like Ultimately, generating sales leads and revenue growth are the measure of the marketing department and this role is critical to achieving that. We measure this through:

- Growth in inbound enquiry and qualified leads against target
- Campaigns and activity delivered on time and within budget
- Growth in local and regional brand awareness in each catchment
- Upholding the Waterman team vision and representing our values in everything you do
- You will also receive feedback from your colleagues and manager that will reflect your performance

Why you’ll love working at Waterman

- You will own your work end to end, with real scope to influence strategy
- A growing business – new sites and new regions mean new launches, new challenges and room for your career to grow with us
- Variety every week, from a broad campaign one day to a local community event or a new site going to market the next
- A close, supportive team that gives honest feedback and genuinely backs each other
- Beautiful, healthy workspaces to work from, and hybrid flexibility with fixed team days at Waterman Caribbean Park

If you’re interested in discussing this role to find out more, please email Mark Butler on [email protected]. Please note, Waterman is not accepting candidates via recruiters at this time, thank you.

📌 Marketing Manager (Melbourne)
🏢 Waterman Workspaces
📍 Melbourne