Capital Alliance M Docklands Pty Ltd is a property development and investment company based in Melbourne, Victoria. The company is involved in the development and delivery of property projects and works with a range of industry professionals, consultants and stakeholders to achieve its commercial and development objectives.

As the company continues to develop its business and projects, it is seeking to appoint a Marketing Specialist to support its marketing, promotional and business development activities.

Key Responsibilities:

- Conducting market research and analysing market trends, customer preferences and competitor activity;

- Identifying and evaluating market opportunities relevant to the company’s property development and business activities;

- Developing, implementing and reviewing marketing strategies, objectives, policies and programs;

- Planning, coordinating and managing advertising, promotional and marketing campaigns;

- Advising management on target markets, product positioning, pricing, advertising and promotional strategies;

- Developing strategies to enhance brand awareness and promote the company’s projects and services;

- Coordinating with external marketing agencies,



media providers, designers and other professional service providers;

- Preparing marketing materials, content and promotional communications;

- Monitoring and evaluating the effectiveness of marketing campaigns and providing reports and recommendations to management; and

- Supporting the company’s broader business development and commercial objectives.

Essential Criteria:

- A relevant qualification in Marketing, Communications, Business or a related field is desirable;

- A minimum of one year of relevant experience as a Marketing Specialist or in a closely related marketing role is essential;

- Experience in market research, marketing analysis and promotional activities;

- Robust communication, organisational and analytical skills; and
- The ability to work independently and collaboratively with internal and external stakeholders.

- Strong written and verbal communication skills (ability to speak Mandarin and Cantonese will be an advantage)

Salary negotiable to commensurate with relevant experience.

Only successful applicants will be contacted.

📌 Marketing Specialist (Docklands)
🏢 Capital Alliance Investment Group
📍 Docklands