07 Aug
|
Everi Pty
|
New South Wales
07 Aug
Everi Pty
New South Wales
Responsibilities
Own FELLR's brand relationships with hero venues across Sydney, Brisbane, Melbourne and Perth.
Act as the trusted face of the brand at venues, building long‐term partnerships.
Ensure activated accounts meet brand standards for visibility, vibe and staff knowledge.
Plan and execute launch events, tap takeovers, sampling nights and venue partnerships from idea to execution.
Educate and inspire bar staff and bartenders on the Alcoholic Soda, Crush, Vodka ranges so they sell enthusiastically.
Execute festival activations by setting up, running, managing staff, capturing content and ensuring a memorable visual impact.
Support the Marketing Manager and coordinator at brand events and partner events.
Represent FELLR at trade nights, bartender events and supplier dinners.
Collaborate with the Marketing Coordinator to capture content for socials and PR.
Manage logistics for activations: stock, gear, POS, staffing, run sheets and post‐event wrap‐ups.
Support activations in priority indie bottle shops: POS, product facing, displays and live promos.
Build relationships with store owners and managers; run promos and activations; relay insights to the distributor team.
Act as a genuine FELLR ambassador, building trust with bartenders, venue operators and buyers.
Spot and develop ambassador opportunities in the on‐premise world.
Report competitor activity, activation performance and opportunities to the Marketing Manager.
Maintain up‐to‐date account and activation records.
Provide ideas on what works and what should be expanded.
Qualifications
3–5 years in field marketing, brand activation, on‐premise marketing or an account‐facing brand role (drinks, FMCG or lifestyle brands ideal).
Track record of winning over venues, building relationships even without owning the commercial deal.
Hands‐on experience running brand activations at events and festivals from start to finish.
Exposure to independent retail operations and how indie bottle shops operate.
Comfortable working alongside a distributor or wider sales team, adding value without owning the commercial relationship.
Ability to build genuine connections and be a trusted partner at any venue.
Commercially aware (understanding ranging, velocity and what makes an account worth having).
Self‐managing and organized, able to handle multiple accounts across multiple states with no gaps.
Natural storyteller – able to pitch FELLR credibly to venue managers, buyers and bartenders alike.
Content‐savvy – capable of setting up and directing moments that look outstanding on socials.
Willingness to work evenings, weekends and travel; thrives in an on‐premise environment.
Benefits & Compensation
Competitive salary $80,000–$95,000 per year.
Company car.
Employee discount.
Employee mentoring program.
Employee stock purchase plan.
Free drinks.
Parental leave.
Maternity leave.
#J-*****-Ljbffr
📌 Field Marketing Specialist (New South Wales)
🏢 Everi Pty
📍 New South Wales