GWG Recruitment is partnering with an iconic FMCG brand to recruit an experienced Senior Social Media Specialist for a 3-month contract.This is an exciting opportunity to join a well-known household brand during a busy period, leading social media strategy, campaign execution and performance across a portfolio of recognised consumer brands.This role would suit a hands-on social media professional who thrives in a fast-paced environment and enjoys balancing strategic thinking with day-to-day campaign delivery.What's on Offer3-month contract with an immediate start preferredMonday to Friday positionHybrid working arrangement (3 days per week in the Berkeley Vale office)Opportunity to work with one of Australia's most recognised FMCG organisationsCollaborative, high-performing marketing teamCompetitive hourly rate based on experienceAbout the RoleReporting to the Media Manager, you will take ownership of social media planning, execution and optimisation across a portfolio of consumer brands.
You'll work closely with internal stakeholders and agency partners to deliver engaging campaigns that drive brand awareness, customer engagement and measurable business outcomes.Key responsibilities include:Developing and delivering integrated social media strategies and campaignsManaging paid social campaigns across Meta,



TikTok and other key platformsMonitoring campaign performance and providing data-driven insights and recommendationsManaging influencer partnerships and social collaborationsCreating and approving engaging social content aligned with brand guidelinesPartnering with agencies and internal marketing teams to deliver best-practice social campaignsManaging campaign budgets and maximising ROISupporting and mentoring junior team members where requiredAbout YouTo be successful, you'll bring:5+ years' experience in social media, digital marketing or integrated digital campaignsStrong experience managing paid social campaigns and media buyingAdvanced knowledge of Meta Ads Manager, TikTok Ads Manager and digital campaign optimisationExperience interpreting campaign analytics and translating insights into actionExcellent copywriting and content planning skillsStrong stakeholder management and project coordination abilitiesExperience working with agencies, influencers and cross-functional marketing teamsA tertiary qualification in Marketing, Communications or Digital Marketing (preferred)Apply NowIf you're available to commence at short notice and are looking for an opportunity to work with an iconic consumer brand on an exciting contract, we'd love to hear from you.As an equal prospect employer, we are committed to building inclusive and respectful workplaces, strengthened by diversity and encourage applications from First Nations Peoples, all genders, those from culturally diverse backgrounds, LGBTIQA+ community and people with disability, of all ages and backgrounds.
We strive to provide a barrier free and equitable recruitment experience.
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📌 Social Media Marketing Specialist (Central Coast)
🏢 GWG Recruitment
📍 Central Coast