Join a trailblazer in Australia's premium drinks industry.
Be part of a team that's reshaping the future of beverages, from RTD cocktails and craft spirits to non-alcoholic alternatives.
Our client is looking for a driven and experienced sales skilled to identify, build and grow high‐value commercial partnerships in the Sydney On and Off premise market.
This is your chance to step into a fast‐paced, award‐winning business that's serious about innovation, product quality, and execution, backed by a national presence and a proven track record in retail and hospitality success.
Key Responsibilities
Drive commercial growth by identifying and closing new high‐value opportunities
Build strong business cases, proposals, and account‐specific trading strategies
Develop and maintain long‐term relationships with key decision‐makers across hospitality, retail, and distribution
Manage the full sales cycle from prospecting and pitching to onboarding and account optimisation
Collaborate with internal teams (marketing, design, production) to ensure seamless execution of commercial plans
Analyse market trends to inform localised growth strategies
Contribute to national expansion initiatives, while owning performance in your region
Support 3rd party sales partners and collaborate across teams to hit strategic targets
Ideal Experience
Proven track record in sales in the alcohol or beverage industry ideally in spirits




Existing relationships with Sydney On‐Premise venues and major Off‐Premise retailers highly advantageous
A hunter mindset: self‐motivated, persistent, and commercially savvy
Strong proposal and negotiation skills, with experience in managing high volume and key accounts
Exceptional communication and interpersonal abilities
Proficient in Microsoft Office, Google Suite, and CRM tools (experience with On‐Tap a bonus)
Comfortable working independently in a dynamic, performance‐driven environment
Strong understanding of category trends in low and no‐alcohol products, spirits, and RTDs
A deep love of premium beverages and hospitality culture
Prior experience launching or managing "First Pour" accounts
Ability to design and execute joint business plans and local market strategies
You'll Thrive Here If You Are
Energetic, proactive, and solutions‐focused
Detail‐oriented but commercially strategic
Comfortable juggling multiple priorities in a fast‐paced environment
Motivated by hitting goals and making a visible impact
A confident communicator and natural relationship builder
What's In It For You?
In return, you will receive an attractive salary package, support and rewards and enjoy working in a fast‐paced and creative adaptable culture, surrounded by some of the best minds and entrepreneurial leaders in the liquor industry.
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📌 Sales Manager Beverages (New South Wales)
🏢 Brightside Executive Search
📍 New South Wales