The Team You’ll Join

You’ll join Fusion’s Marketing team of 8, working alongside every function and reporting to our Head of Marketing. The team runs on four principles: Acquisition, Conversion, Advocacy, and Retention. We value innovation, meaning there are no bad ideas here. Spot something worth testing, and you test it. You’ll design how Fusion is discovered, understood, and trusted across traditional search and emerging AI answer engines (AEO/GEO), leading our organic search strategy end to end. It’s a broad, hands‑on role at an interesting moment: search is shifting from typed queries to AI answers, and most brokers haven’t caught up. You’ll help define what that shift means for Fusion across technical SEO, AEO, GEO, content, and the website, shaping how we show up wherever people look.

What You Will Own

- Grow Fusion’s AI Answer Engine Visibility: Make Fusion a trading platform that ChatGPT, Perplexity and Google AI Overviews actually recommend. Find where we’re missing from AI answers, structure content so it’s clearly understood by search engines and LLMs, and work with developers on the technical groundwork.
- Drive Off‑Site Authority & PR: Build relationships with affiliates that earn us quality backlinks and citations, and write and land press coverage that gets Fusion noticed.
- Own Non‑Brand Organic Growth: Own a quarterly organic growth target, driven by on‑page and technical SEO, schema, Core Web Vitals, and internal linking that helps people find what they need.
- Manage The Website: Own the day‑to‑day site changes, structure, migrations and overall site health and partner with developers when it’s time for the bigger builds.
- Write The Content That Drives Growth: Produce blog posts, content clusters and landing pages around product launches, keep the pipeline moving with freelancers and the marketing coordinator, and keep an eye on how Fusion shows up across search, forums and AI answers.

What Makes You Great In This Role

- The Builder:



You handle technical SEO yourself including schema markup, hreflang fixes, redirect chains and crawl errors. You use tools like Screaming Frog to catch problems before they hurt rankings, write transparent fix instructions for engineering, and make sure issues don’t repeat.
- AI‑Answer Fluent: You already use Google Search Console, a crawler like Screaming Frog, SEMrush and AI search tools every day. You get why AI tools pick one page over another to answer a question, and you’ll put that to work helping traders find Fusion when they come looking.
- Website & CMS Native: You’ve owned a website end‑to‑end, from planning the site’s structure and navigation, running migrations, and making hands‑on content changes yourself. When something breaks or underperforms, you can find the cause, work out what needs to change, and brief engineering with a fix they can act on straight away.
- The Writer: You write content that’s clear, compelling and enjoyable to read. You’re right at home with the guardrails of a highly regulated industry and treat them as part of the craft that makes the work rewarding.

Life at Fusion Markets

- Work from Anywhere Weeks: 2 weeks each year to work from anywhere in the world.
- Hybrid Rhythm: work from home one day a week (except Mon & Fri, those are in‑office).
- Leave that Stacks: an extra day of annual leave for every year you’re with us.

Growth And Support

- $1,000 L&D; budget each year for courses, programs, or tools you choose.
- 3 Covered Psychology Sessions per year (mental health matters).
- Unlimited Books via our office library—if you want it, we’ll get it.

Culture And Office

- Plenty of Connection: quarterly staff events and volunteer days, morning teas, and fortnightly Friday drinks.
- Reliable Work, Not‑So‑Serious People: we care about outcomes and still make room to smile.

Fusion Markets is an equal opportunity employer committed to inclusion. All applications will be treated with the strictest confidentiality, and only successful candidates will be contacted for interview.

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📌 SEO & Content Manager (AEO/GEO) (Melbourne)
🏢 Fusion Markets
📍 Melbourne