We’re partnering with an established technology business that values substance over fluff and wants marketing that creates genuine commercial opportunities. After a long period of successful organic growth, the business has built an excellent reputation and positioned itself as a trusted partner to customers across complex, highly regulated industries. Marketing is now an important part of its next stage of growth. This isn’t a cold start. A clear marketing strategy is already in place and partway through execution, with activity covering brand, content, events, the website and targeted account-based marketing. You’ll inherit what is already working, continue building momentum and have the autonomy to shape how the function develops. The business is open to either a capable marketer ready to step up or someone more experienced who wants genuine ownership and work that has a visible impact.

About the Role

What You’ll Be Doing

- Plan and execute B2B campaigns that generate high-quality, relevant leads
- Work closely with sales to identify ideal customers and support pipeline growth
- Use platforms such as LinkedIn Sales Navigator and Apollo to research and target prospects
- Create clear, credible content and messaging for complex customer audiences
- Coordinate the business’s presence across industry events, awards and partnerships
- Support brand,



website and broader marketing initiatives as required
- Measure campaign performance and use the results to improve future activity
- Take ownership of the marketing plan while remaining hands-on with execution
- Bring ideas to the table and confidently communicate recommendations to senior stakeholders

Qualifications

Experience in B2B marketing, demand generation or lead generation, either agency-side or in-house

Required Skills

- Strong written communication and the ability to turn complex information into useful content
- A commercially minded marketer who understands the difference between activity and actual results
- Confidence working independently and managing multiple priorities
- The ability to collaborate closely with sales and understand what makes a lead genuinely valuable
- A broad marketing or lead-generation focus rather than specialising solely in social media or website management
- Technology, IT infrastructure, enterprise, government or other complex B2B industry experience would be highly regarded

Logistics:

Salary: Flexible depending on experience, up to $120,000 + superannuation.

Location: Macquarie Park - On-site for the first 6 months with Hybrid options afterwards (to set any recent team member up for success)

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📌 Marketing Manager (City of Ryde)
🏢 Uplift Recruitment
📍 City of Ryde