Digital Marketing Specialist (Victoria)

Digital Marketing Specialist (Victoria)

06 Aug
|
Innovative Medical Technologies
|
Victoria

06 Aug

Innovative Medical Technologies

Victoria

Innovative Medical Technologies – Oakleigh VICPermanent Full-Time opportunity with a diverse range of dutiesChallenging and exciting role within an engaged medical technology teamAutonomy with the prospect to grow your skills in a team environmentABOUT USInnovative Medical Technologies (IMT) has been the Australian leader in medical technology provision since ****.
We offer high quality, high performanceadvanced medical and aesthetic lasers, phototherapy, and energy-based systems with minimally invasive & non-invasive medical treatments that truly enhance people's quality of life.IMT prioritises excellence in training, sales, laser safety education and technical support.
We provide education programs to equip our clients with the knowledge and skills to maximise the potential of their equipment.IMT's office is situated in the southeast suburbs of Melbourne (Oakleigh) with a clinical laser training centre and working showroom featuring the largest range of European medical grade lasers and aesthetic energy devices in Australia.
We value our clients' success and the quality of care they provide to their own customers.WHY JOIN US?
A challenging and exciting role within a collaborative team environmentWe have a passionate, supportive, empowered and inclusive team with great workplace cultureOpportunity to work with reputable brands with state-of-the-art medical and aesthetic lasers, offering world-class medical technology,



training and supportPhone allowance and laptop providedWorking within an exciting and dynamic industry of medical and health professionalsBe part of a stable and growing industryJOB DESCRIPTIONAs the Digital Marketing Specialist you will play a key role in the support of our marketing efforts across a range of technology products and value-add services.
The role is responsible for the development, implementation and management of marketing campaigns through various channels, including events, social media, website, email marketing, SEO and traditional marketing.You will be responsible for:Executing social media strategies to increase brand awareness, engagement, and lead generation across our LinkedIn, Facebook, X and Instagram accountsDeveloping monthly content schedulesCreating and optimising social media advertising to drive leads to our e-commerce portalsUpdating website page content to align with our latest product releases, promotions, campaigns etcUtilising analytics tools to track and report on the performance of digital marketing efforts and provide regular insights to inform future content and improve our online effectivenessManaging and monitoring social media accounts, responding to comments, messages, and inquiries in a timely and professional mannerWorking with sales team to optimise marketing calendars and digital strategiesManaging and co-ordinating newsletters,



EDM's and all direct marketingLiaising and co-ordinating with all external marketing support channels including media outlets and outsourced marketing partnersEnd to end planning of all events and trade showsDesigning captivating marketing graphics for brochures, flyers, social media, website content, newsletters etc.Copywriting targeted content for digital media platformsABOUT YOUTo be successful in this role you will be:A minimum of two to three years-experience within an internal digital marketing role for a medical capital device company servicing the dental and aesthetics industryProficient in social media marketing, direct marketing, website, SEO, graphic design, written content, digital & print media and managing external partnersMust have previous experience with managing and coordinating events and trade showsHands-on experience in a digital marketing environmentRelevant degree or other relevant qualification in Digital Marketing, Marketing, Digital Communications, PR, or a related disciplineKnowledge and experience using Salesforce CRMKnowledge and experience using graphic design platformsExcellent writing, language skills and attention to detailExcellent interpersonal skills, with the ability to build relationships with a wide range of stakeholders and partnersPassion for medical and aesthetics industryIn return, we can offer you a rewarding career with a welcoming and dynamic team with a focus on ongoing training and development.All applications are strictly confidential.Innovative Medical Technologies is an equal opportunity employer committed to providing a work environment that promotes diversity and inclusion.
#J-*****-Ljbffr

📌 Digital Marketing Specialist (Victoria)
🏢 Innovative Medical Technologies
📍 Victoria

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