Hybrid working
Permanent role
Tues-Thurs office, Mon/Fri WFH
Hands-on role managing a small team
About the business
Our client is a growing Australian SaaS business in the transport and logistics technology space.
Their platform helps customers manage workflows, integrations, delivery visibility, reporting and operational data across complex transport networks.
The business has had strong growth over the past few years and is now looking for a marketing leader who can help take things to the next stage. They need someone commercial, digital-led and comfortable owning marketing activity that directly supports revenue.
The role
This is a hands-on marketing leadership role reporting to the CEO.
It is not a brand or comms-heavy role. The focus is lead generation, SEO, PPC, paid search, landing pages, rankings, conversion, ROI and pipeline.
You'll manage a junior marketing team of three, but you'll still need to be close to the detail. This is not a role where everything is delegated to agencies. You'll be setting the direction, reviewing the data, improving campaigns, coaching the team and stepping in where needed.
You'll work closely with sales and product to make sure marketing is driving better leads, clearer messaging and stronger conversion.
This would suit a strong Marketing Manager or Senior Marketing Manager ready to step up. The key is someone who is hands-on, strong in digital marketing and confident working in a smaller, rapid-moving SaaS business.
What you'll be doing
Owning marketing activity across key growth markets
Managing and developing a junior team of three
Driving qualified leads, pipeline contribution and ROI
Managing SEO, PPC, paid search,
paid social and landing page performance
Improving rankings, conversion rates, lead quality and campaign performance
Supporting ABM, direct mail, gifting and targeted outbound campaigns
Turning product updates into clear messaging and campaign ideas
Working closely with sales to improve lead follow-up and conversion
Reporting on lead volume, lead quality, CPL, attribution and pipeline
Using CRM, marketing automation and AI tools to improve output and efficiency
Staying hands-on across campaign performance and execution
What you'll bring
Strong B2B digital marketing experience, ideally in SaaS or technology
Experience as a Marketing Manager, Senior Marketing Manager, Growth Marketing Manager, Demand Generation Manager or Digital Marketing Manager
Hands-on experience across SEO, PPC, paid media, landing pages and direct response marketing
A commercial mindset and focus on revenue, pipeline, lead quality and ROI
Ability to manage campaigns directly and challenge the numbers
Experience coaching or managing junior marketers
Strong reporting skills across leads, rankings, conversion and pipeline
Experience working closely with sales teams
Confidence using CRM, marketing automation and AI tools
Comfortable working in a business where you need to be both strategic and hands‐on
What you'll need
7+ years' marketing experience
Strong B2B SaaS or technology marketing background
Why apply?
This is a good opportunity for a strong Marketing Manager or Senior Marketing Manager to step into a broader leadership role.
You'll have direct access to the CEO, manage a small team, work closely with sales and product, and have real ownership over marketing's impact on growth.
#J-*****-Ljbffr
📌 Marketing Lead /B Saas (Sydney)
🏢 Talent
📍 Sydney