If you have a passion for Digital Marketing and enjoy the outdoors boating environment, then come join our team.
This full-time role is based in the office located at Murarrie (easy access and free parking).
This is a great opportunity to use all your skills to support our websites and multi-media posts.
What's the role?
We are seeking a detail-oriented and creative Digital Marketing Coordinator to support the delivery of digital marketing initiatives within a leading marine industry distribution business.
In this role, you'll help execute integrated campaigns across content, social media, SEO/SEM, email marketing, and performance reporting.
You'll also maintain and enhance our websites and digital platforms to ensure a strong, consistent online presence.
What you'll be doing:
Build, update, and optimise websites using CMS platforms (e.g. WordPress), leveraging AI tools and design platforms such as Figma to create content and digital assets
Use HTML/CSS and low-code tools to improve digital experiences
Implement and optimise SEO and SEM strategies, including keyword research, content optimisation, and performance tracking
Manage multiple websites, ensuring strong performance, security, responsiveness, and user experience
Manage and grow social media channels using scheduling, listening, and AI-assisted content tools
Plan and execute EDM campaigns using marketing automation platforms, including audience segmentation,



personalisation, and reporting
What you'll bring:
Experience with creative tools such as Adobe Creative Cloud, Canva, or Figma, and an interest in AI-powered content creation
Exposure to CMS and eCommerce platforms (e.g. WordPress, Magento, Shopify)
Understanding of SEO, SEM, and digital marketing fundamentals
Experience with, or interest in learning, EDM platforms such as HubSpot, Mailchimp, or Klaviyo
Basic knowledge of analytics tools (e.g. Google Analytics) and a data-driven mindset
Who are we, google us and check out our social media and websites:
BLA is Australia's leading wholesale distributor of marine parts and accessories.
With over 50 years in the industry and facilities across Australia and Recent Zealand, we service more than 4,000 customers, including OEMs, boat dealers, service centres, retailers, and chandlery shops.
BLA represents over 40 international brands, including Dometic, Mastervolt, BEP, Blue Sea Systems, C-Zone, Minn Kota, Humminbird, Sierra, and Lewmar.
BLA is part of Brunswick Corporation (NYSE: BC), the global leader in marine recreation—delivering innovation that transforms experiences on the water and beyond.
Learn more at and .
If you thrive in a dynamic, fast-paced environment and are passionate about premium marine products, apply now via the Apply Now button.
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📌 Digital Marketing Coordinator (Brisbane)
🏢 BLA
📍 Brisbane