Head of Brand, Communications and Partnerships
Head of Brand, Communications and Partnerships- Yarrawonga
Grown.
Created.
Loved.
At Rich Glen, everything begins on our family farm.
What started in ****, when father and son Franc and Daimien planted over 35,000 olive trees along the Murray River, has grown into a proudly family‐owned business creating award‐winning food, skincare and gifting products enjoyed across Australia.
From the olives we grow to the products we craft and the experiences we create, every part of our business is connected by a simple belief: the best products come from the best ingredients and the best people.
As we enter our next phase of business growth, we are looking for a visionary leader to shape our story and take our brand to the next level.
The Opportunity
As the Head of Brand & Communications, you will join our leadership team to protect, strengthen, and grow the Rich Glen brand across all physical and digital customer touchpoints.
This is a high‐impact, strategic role where you will blend commercial acumen with creative storytelling.
You will lead a high‐performing team to design and execute integrated marketing strategies, build powerful strategic partnerships, and deliver an exceptional, end‐to‐end customer experience that drives loyalty and revenue growth.
Key Responsibilities
Brand Strategy & Governance: Formulate and execute the long‐term brand strategy; build decision‐making frameworks to protect brand integrity across all channels.
Marketing & Digital Performance: Develop and oversee annual commercial marketing plans, seasonal campaigns, e‐commerce growth strategies, and digital content optimisation.
Communications & Storytelling:



Craft compelling narratives that honour our heritage while driving future growth; manage corporate messaging and internal communications.
Customer Experience: Use customer insights to champion an exceptional, customer‐centric journey that boosts acquisition, retention, and brand advocacy.
PR & Strategic Partnerships: Manage media relations, navigate reputation management, and secure strategic partnerships that increase brand reach and credibility.
Leadership & Team Development: Coach, mentor, and inspire a high‐performing brand and communications team, fostering a culture of innovation and collaboration.
What You Bring
Experience: 8+ years of senior leadership experience in brand, marketing, or communications roles.
Education: Degree qualification in Marketing, Communications, Business, or related discipline.
Commercial Acumen: A proven track record of aligning creative brand strategies with measurable business outcomes and positive campaign ROI.
Leadership Style: An inspirational leader who builds trust, establishes clear accountabilities, and influences stakeholders effectively.
Industry Knowledge (Desirable): Experience within FMCG, food and beverage, premium retail, tourism, or a founder‐led/family‐owned business model.
Why Rich Glen
At Rich Glen, you're more than a job title.
You'll be part of a family‐owned business where people genuinely care about one another, where ideas are welcomed, and where everyone contributes to something bigger than themselves.
We offer
Exceptional remuneration
Meaningful team member benefits and product discounts
Opportunities for personal and skilled growth
Recognition of milestones and achievements
A supportive team culture built on trust, respect and collaboration
The opportunity to make a genuine impact in a fast‐growing Australian brand
#J-*****-Ljbffr

📌 Head Of Brand, Communications And Partnerships (Victoria)
🏢 Rich Glen Olive Estate
📍 Victoria