Roberts Designs International – Carrum VIC

- Take ownership of paid media, content, email and website campaigns
- Work across established trade brands in Australia and the United States
- Join a growing in-house marketing team with genuine room to develop

Help grow our brands across Australia and the United States

Roberts Designs International is an Australian owned business supplying professional tiling, construction and trade products through retailers and distributors across Australia.

We manage a portfolio of established brands and are continuing to expand our product categories, digital presence and international business.

We are now looking for a hands on Digital Marketer to join our Carrum Downs head office and work directly with our Marketing Manager.

This is an opportunity to build broad, practical experience across paid media, content, email, ecommerce and product marketing. You will have real ownership of your work and be able to see campaigns move from an initial idea through to launch and measurable results.

About the role

You will help plan and deliver digital marketing activity across multiple brands, products and markets.

The role will support new product launches, national campaigns, retailer promotions, ecommerce activity and our growing presence in the United States.

This is not purely a social media position. You will be involved across the complete campaign process, including content creation, paid advertising, landing pages, email marketing, tracking and reporting.

Your key responsibilities will include:

- Planning and delivering digital campaigns across paid media, social media, email and web
- Managing and optimising Google Ads and Meta campaigns, with TikTok used where appropriate
- Creating and coordinating content
- Writing clear copy for social media, websites, landing pages, emails and brochures
- Updating websites and building campaign landing pages




- Monitoring performance through GA4 and advertising platforms
- Supporting product launches and retailer campaigns across Australian and United States markets

What we’re looking for

You will suit this role if you are a capable digital marketer who enjoys being hands on and taking responsibility for getting work completed.

You do not have to be an expert in every marketing platform. We are looking for someone with strong digital foundations, good judgement and a willingness to continue learning.

Ideally, you will have:

- At least a couple of years of hands‑on marketing experience, either in‑house or within an agency
- Practical experience managing Google Ads and Meta campaigns
- A good understanding of campaign performance measures
- Strong written communication and the ability to adapt content for different audiences

Useful, but not essential

Experience in any of the following would be viewed favourably:

- WordPress and WooCommerce
- Mailchimp or similar email marketing platforms
- Adobe Photoshop, Illustrator, InDesign or Premiere Pro
- Basic photography, video editing or content production
- SEO and ecommerce marketing
- B2B, construction, trade, hardware or retail marketing

Why join Roberts Designs?

You will become an key part of a growing in house marketing function rather than one person within a large marketing department.

The role offers:

- Direct support and mentoring from the Marketing Manager
- Genuine ownership of campaigns and projects
- Exposure to a broad range of marketing channels
- The opportunity to work across several brands and product categories
- Experience supporting both Australian and international campaigns
- Visible work that directly supports product launches, retailers and business growth
- The opportunity to develop your role as the marketing team continues to grow

This is a full time position based at our Carrum Downs head office.

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📌 Digital Marketing Coordinator (City of Kingston)
🏢 Roberts Designs International
📍 City of Kingston