Creatinga brighter future for life in the Tropics and beyond, through education and research that makes a difference locally, and globally, James Cook University (JCU) is now seeking an experienced Senior Media Liaison Officer to join our team. If you're a strategic thinker with exceptional communication skills and a solid background in media and/or public relations, we want to hear from you!
Full-time, continuing position
Based at the Townsville Bebegu Yumba campus
HEWL 8: $111,960 - $128,567 plus up to 17% superannuation.
WHAT YOU CAN ACHIEVE IN THE ROLE
As a Senior Media Liaison Officer, you will play a crucial role in safeguarding and enhancing JCU's reputation through your expertise in media management. Your responsibilities will include advising senior management on current and emerging media issues, analysing media coverage, and recommending strategies for addressing potential challenges. You'll also collaborate with senior leaders, academic staff, and researchers to identify opportunities to showcase JCU's research and achievements, and developing compelling media releases and events to reach a broad audience.
WHAT YOU WILL BRING TO THE ROLE
Qualifications in media or a related field, coupled with extensive relevant experience, ideally gained from a background in journalism and/or public relations.
Your track record should demonstrate your ability to develop and execute high-quality strategic media campaigns that consistently yield tangible results.
Exceptional organisational and time management skills are a must, allowing you to work efficiently and meet deadlines, even in high-pressure situations, with impeccable attention to detail.
Your strong problem-solving skills should shine through, showcasing your ability to exercise judgment, initiative, and creativity when addressing complex issues.
Excellent written,



oral communication, and interpersonal skills are essential, as you'll be interacting with a broad range of stakeholders including academic and research staff, senior management, students, and journalists.
It is preferable if you have prior experience in media and/or public relations, particularly in reputational management.
A track record of creating compelling social media content that engages audiences and advances key messaging objectives, including photography and video skills would be highly desirable.
WHY JCU?
JCU offers a culturally diverse working environment with opportunities for professional and personal growth. Employee wellbeing is at the core of our values, and we support our people through the provision of flexible working conditions and many other exclusive benefits including:
A generous superannuation scheme with up to 17% employer contributions with UniSuper
5 weeks of annual recreation leave
15 days of paid sick/carers leave per year
Flexible working options
Attractive options for salary packaging
Fitness Passport – affordable access to fitness facilities for yourself and family members
Employee Assistance Program
Ongoing professional development support
Staff study assistance
Access to online media subscriptions
Corporate discount on health insurance premiums
Well-equipped campus facilities including sporting, fitness and cafes.
Applications close Sunday, 16th August
at
*****pm.
ABOUT OUR PROCESS
At JCU, we are committed to employing individuals who meet the requirements of the role and align with our values. All applicants will be contacted and advised of an outcome once the recruitment process is finalised.
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📌 Senior Media Liaison Officer (Townsville)
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