(Associate) Director - Inspiring FMCG Brand Growth

(Associate) Director - Inspiring FMCG Brand Growth Melbourne (Hybrid) $AUD 130-140,000 + Super

Job Spec: Are you a strategic thinker who thrives at the intersection of data, story and commercial impact? We're partnering with a highly regarded, independent consumer insights and brand strategy consultancy to recruit an Associate Director / Director to join their growing Melbourne team.

This is a rare opportunity to take a leadership role within a dynamic, entrepreneurial business with both local and international reach. While the agency operates with a start-up mindset - fast, agile and creative - it also services major global and Australian clients, delivering high-impact insight and strategic direction across brand, product and shopper challenges.

About the Business

- Consumer-centric strategic insights consultancy with deep expertise across FMCG, shopper and retail.
- Working with recognisable clients, including global food brands and major supermarkets.
- A tight-knit, cooperative team of passionate researchers, with offices in Melbourne and the USA.
- Independent, innovative, and culture-forward, where smart thinking and commercial curiosity are prized.
- Methodologically diverse - blending advanced quantitative and qualitative research with analytics, ethnography, shopper insight and cultural intelligence.

The Prospect

What You'll Be Doing

- Act as client lead or principal contact on key engagements
- Manage client relationships with commercial confidence
- Lead strategic debriefs (including for US-based stakeholders)
- Translate research output into compelling, actionable commercial narratives.
- Integrate quantitative and qualitative evidence into holistic recommendations




- Guide and inspire junior team members in insight interpretation and narrative development.
- Demand zone sizing & price-pack architecture
- Segmentation and brand strategy
- Commercial growth questions across categories and channels.
- Support proposal development and new business pursuits
- Contribute to team leadership and knowledge sharing
- Informally mentor and coach junior researchers.

Who You Are

- 5/6+ years of insight, strategy or consulting experience
- Strong consulting or agency background with proven client leadership
- Experience in FMCG / retail/shopper domains is highly regarded
- Exposure to international clients (esp. US) a plus.
- Excellent storytelling and narrative development skills
- Confident client management and commercial acumen
- Ability to integrate multi-method insight (quant + qual) into strategic recommendations
- Motivated by leadership, mentoring and business growth.

Why It's a Great Move

- Work with high-calibre clients on strategic, decision-shaping work
- Diverse project mix - from rapid turnaround briefs to extended strategic engagements
- Flexible work arrangements - including option for 5 weeks' annual leave or a 4-day work week at full pay
- Professional development, conferences, mentoring and ongoing learning culture
- Friendly, purposeful team environment with social connection and autonomy.

About Resources Group

Resources Group's Diversity and Equality Policy determines that we submit applicants to our clients on the basis of merit and ability, regardless of race, colour, age, disability, family responsibilities, gender, marital status, nationality, religious or political views or affiliations, sexual orientation or socio-economic background.

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📌 (Associate) Director - Inspiring FMCG Brand Growth (Melbourne)
🏢 Resources Group
📍 Melbourne