Job Description

Division/Section: Planning, Environment & Lifestyle / Communications & Customer Experience

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Position Type: Fixed-Term Full-Time, 12 months - potential for extension (9 day fortnight, 36.25 hours/week)

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Salary Range: LGO6 ($102,640 - $109,563 per annum + superannuation) based on skills, qualifications and experience

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Location: Townsville

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Application Close: 11:45pm, Sunday 9 August 2026.

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About The Role

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As Senior Media Officer, you will play a key role in shaping how Townsville City Council communicates with the community. Working closely with the Media Team Manager, senior leaders, the Mayor and Councillors, you will provide strategic media advice, manage media enquiries, and help protect and enhance Council's reputation through accurate, timely and engaging communications.

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This is a fast-paced and influential role where you will identify emerging issues, develop proactive media opportunities, coordinate media conferences, and support crisis and disaster communications. You will work across a broad range of channels including print, radio, television, digital and social media to ensure the community remains informed about Council's services, programs and major initiatives.

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Working as part of the Communications and Customer Experience team, you will contribute to integrated communication campaigns, create compelling content, and help deliver consistent messaging that strengthens community understanding, trust and engagement with Council.

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About You

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- A degree in Communications, Journalism, Public Affairs or a related field, with significant experience in media, communications or a similar environment.

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- Exceptional written communication skills, with experience producing media releases, feature articles and other high-quality content.

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- Strong verbal communication and stakeholder engagement skills,



with the ability to build effective relationships across a wide range of audiences.

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- Experience managing media enquiries and identifying opportunities to generate positive media coverage.

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- An understanding of the media landscape, including newsroom operations, media requirements and best-practice media engagement.

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- Demonstrated success building and maintaining professional relationships across the media industry.

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- Strong knowledge of social media and digital communication channels as part of an integrated communications strategy.

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- The ability to provide sound advice in a fast-paced environment, including during high-profile, sensitive or emerging issues.

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- An understanding of local government or the ability to quickly develop knowledge of Council operations and services.

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- A commitment to workplace health and safety, privacy, equal employment prospect and anti-discrimination obligations.

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- Photography, videography or multimedia editing skills will be highly regarded.

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Townsville City Council is the largest local government authority in Northern Australia. We're committed to supporting our people through a strong focus on work-life balance, a positive and inclusive culture, and a shared passion for making a meaningful impact in our community.

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We have a range of benefits that confirm this commitment:

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- 5 weeks annual leave + 17.5% leave loading

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- 3 weeks Personal/Carers Leave

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- 14 weeks paid Parental Leave

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- Domestic and Family Violence Leave

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- Natural Disaster Leave

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- Uniforms and PPE provided (if applicable)

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- Annual wage progression

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- Up to *13.5% Superannuation employer contribution for contributing members

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- Salary Sacrifice opportunities

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- Access to a range of learning and development opportunities, including on-the-job learning and formal training programs

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- Fitness Passport program offering discounted membership to selected health and wellbeing facilities

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- Employee Loyalty Program offering discounts at selected local businesses

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- Employee Assistance Program

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- The Council contribution to employees' superannuation for contributing employees shall be 13.5% of the employees' ordinary time earnings subject to the employee contributing a minimum of 6% of their ordinary time earnings.

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We are committed to creating a safe and inclusive workplace where diverse styles, backgrounds, experiences, and perspectives are valued, encouraged, and respected. People from diverse backgrounds (including but not limited to, Aboriginal and Torres Strait Islander, people with diverse gender identities and sexualities, people from different cultural and linguistic backgrounds, people with disability, and veterans) are encouraged to apply!

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All successful candidates are required to undergo drug and alcohol testing as part of the recruitment process. Please be aware Townsville City Council has a zero tolerance policy to drugs and alcohol in the workplace.

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If you need any adjustments to be made to the recruitment process or if you would like to discuss any accessibility requirements, please contact [email protected] or phone 07 4727 9004 for a confidential discussion.

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Attachments

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- Senior Media Officer_PD.pdf

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📌 Senior Media Officer (Townsville)
🏢 Townsville City Council
📍 Townsville