03 Aug
|
Just Global
|
New South Wales
03 Aug
Just Global
New South Wales
Just Global:
At Just Global, we live and breathe B2B and believe in igniting B2B relationships.
Our independent, global team actively engages with clients to put our deep technical knowledge and unique perspectives of markets and buying processes to work.
We maximize insights, we spark creativity, and we leverage technology to inspire brand loyalty and drive recurring revenue.
We are the heart of B2B.
What you are accountable for:
TheSenior Manager, Mediais accountable for driving and supporting all aspects of the media planning and activation process and workflow, including the integrated workings of cross-channel platforms for a select group of accounts.
You will play an integral role as an integration lead, developing media strategies that translate into media plans while also being responsible for ensuring flawless execution and activation of plan across all channels.
Proven leadership experience, established mentorship success stories, extensive integrated media experience, and strategic thinking are all vital in this position.
This role also partners closely with Client Services and senior media leadership to build solid relationships across teams while also ensuring our work product is always thoughtful to the entire customer experience across paid channels and every other brand touchpoint our audiences will use in their journey.
What you are responsible for:
Internal
Champion the cross-channel planning and activation process and workflow for active campaigns across a select group of accounts
Act as key integration lead collaborating with omnichannel, social, search, and content syndication teams throughout the full life cycle of active campaigns
Lead the translation of plan to inputs for activation; in collaboration with cross-team, direct optimizations throughout campaign life cycle to meet and/or exceed performance goals
Oversee and support management and maintenance of active media plans within media planning platform, ensuring integrity of plans at all times for select group of accounts
Lead and own regular budget pacing at overall plan level and monthly actualization process for select group of accounts
Maintain quality control while ensuring projects and campaigns are executed completely, correctly, accurately, and efficiently for clients
Troubleshoot issues/concerns and work with online partners to resolve as needed
Ensure tactics and vendors utilized are GDPR compliant and ensure all internal processes and procedures are followed, including those specific to certain clients based on their own contractual agreements
Remain fully embedded in all aspects of the campaign, including the planning process, through campaign execution and measurement
Participate in larger team projects on the future of media planning and activation
Maintain a comprehensive grasp of the current data and technology environment relevant to formulating a data strategy for first-party and/or third-party initiatives
Exhibit the ability to anticipate and solve problems
Own and foster growth in the relationships with agency partners, where applicable
Customers
Work closely with account and senior media leads to ensure strong senior client relationships on a select group of accounts
Discover and deliver new and innovative solutions to cross-channel media activations based on specific client business issues and challenges
Market Knowledge
Keep current with global industry trends and ongoing platform evolutions and solution innovation for select group of accounts
Core understanding and knowledge across digital media landscape including programmatic and leading ad tech platforms
Participate and contribute to agency thought leadership initiative, as applicable
Management Responsibilities
For select group of accounts, dotted line and direct line management of team, mentoring, coaching, and ensuring best practices are shared and maintained
Manage workflow of assigned accounts by ensuring tasks are properly delegated across relevant team members
Oversee cross-channel process to achieve flawless execution and streamlined operations for select group of accounts
Ensure process and activation best practices are used across select group of accounts
Support internal training and development initiatives specific to agency media planning and activation process, from media strategy to final reconciliation
What you'll bring [knowledge, skills, and/or experience]:
Knowledge
Agency knowledge
B2B Marketing – Client Knowledge
B2B Marketing – Industry
B2B Marketing – Media Activation
B2B Marketing – Media Planning
B2B Marketing – Media Strategy
B2B Marketing – Vendor landscape
Skills
Active listening
Challenge mediocrity
Commercially astute
Data analysis
Eye for detail
Multitasking
Organized
People management
Platforms: Asana, Nexelus
Presentation skills
Prioritizing
Problem-solving
Stakeholder management
Storytelling
Strategic thinking
Upwards management
Experience
5+ years of experience in a digital marketing environment, agency and/or client experience
3+ years of experience in strategy and planning of B2B media campaigns
2+ years managing a team of direct reports
1+ years of experience leading process and workflows across multiple teams and functions
#J-*****-Ljbffr
📌 Senior Manager, Media (New South Wales)
🏢 Just Global
📍 New South Wales