31 Jul
|
Advocate
|
Sydney
? We're Hiring: Digital Marketing Manager / Digital Marketing Director
? Location: Remote / Hybrid / On-site
? Employment Type: Full time
? Experience Level: Mid-Level to Senior-Level
About the Role
We are seeking a strategic, results-driven, and innovative Digital Marketing Manager / Digital Marketing Director to lead our digital marketing initiatives and drive sustainable business growth. In this leadership role, you will be responsible for developing and executing comprehensive digital marketing strategies, overseeing multi-channel campaigns, managing high-performing teams, and optimizing marketing performance through data-driven decision-making.
This is an exciting opportunity for an experienced marketing professional who is passionate about brand building, customer acquisition, digital transformation, and leading high-impact marketing initiatives.
? Key Responsibilities
Develop and execute comprehensive digital marketing strategies aligned with business objectives and revenue growth.
Lead and manage multi-channel marketing campaigns across Google, Meta, LinkedIn, TikTok, YouTube, email, SEO, and other digital platforms.
Drive customer acquisition, lead generation, conversion optimization, and customer retention strategies.
Oversee paid media planning, budget allocation, campaign optimization, and return on investment (ROI).
Establish and manage marketing KPIs, dashboards, and performance reporting.
Lead SEO, SEM, content marketing, social media, email marketing, and marketing automation initiatives.
Collaborate with Sales, Product, Business Development, and Creative teams to develop integrated marketing campaigns.
Manage website strategy, user experience (UX), landing page optimization, and conversion rate optimization (CRO).
Analyze customer insights, market trends, competitor activities,
and emerging digital technologies to identify growth opportunities.
Build, mentor, and lead a high-performing digital marketing team while fostering a culture of innovation and continuous improvement.
Manage relationships with external agencies, media partners, technology vendors, and marketing platforms.
Ensure brand consistency across all digital channels and customer touchpoints.
✅ Qualifications
Bachelor's degree in Marketing, Business Administration, Communications, Digital Media, or a related field. An MBA is an advantage.
5–10+ years of experience in Digital Marketing, Growth Marketing, Performance Marketing, Brand Marketing, or Marketing Strategy.
Proven leadership experience managing marketing teams and cross-functional projects.
Strong expertise in Google Ads, Meta Ads Manager, LinkedIn Campaign Manager, TikTok Ads, and other digital advertising platforms.
Deep understanding of SEO, SEM, content marketing, social media marketing, email marketing, CRM, and marketing automation.
Strong knowledge of Google Analytics (GA4), Google Tag Manager, Search Console, Looker Studio, and marketing analytics platforms.
Experience managing significant digital marketing budgets and optimizing campaign performance.
Strong analytical, strategic thinking, and commercial decision-making skills.
Excellent communication, presentation, stakeholder management, and leadership abilities.
Experience with CMS platforms, CRM systems, and marketing technology (MarTech) solutions is highly preferred.
? Ideal Candidate
We're looking for a visionary marketing leader who combines strategic thinking with hands-on execution and a passion for delivering measurable business impact.
You are someone who
Has a proven track record of driving business growth through digital marketing.
Thinks strategically while remaining highly execution-focused.
Makes data-driven decisions and continuously optimizes marketing performance.
Understands customer behavior, digital trends, and emerging technologies.
Inspires, mentors, and develops high-performing marketing teams.
Thrives in fast-paced, dynamic, and growth-oriented environments.
Demonstrates strong business acumen, creativity, and problem-solving abilities.
Communicates effectively with executive leadership, stakeholders, and cross-functional teams.
Continuously seeks innovation and embraces new marketing technologies and best practices.
? What We Offer
Opportunity to lead and shape the company's digital marketing strategy.
Ownership of high-impact campaigns with measurable business outcomes.
Collaboration with talented professionals across multiple business functions.
Continuous learning, leadership development, and executive mentoring.
Clear career progression into Head of Digital Marketing, Marketing Director, VP of Marketing, or Chief Marketing Officer (CMO) roles.
A collaborative, innovative, and performance-driven work environment.
Competitive compensation package with performance-based incentives and leadership opportunities.
Ready to lead the future of digital marketing?
If you're passionate about driving growth, building high-performing teams, and creating innovative marketing strategies that deliver measurable results, we'd love to hear from you. Apply now and join us in shaping the next stage of our growth.
📌 Digital Marketing Manager/Digital Marketing Director (Sydney)
🏢 Advocate
📍 Sydney