Marketing Manager – Brand & Growth (Williamstown)

Marketing Manager – Brand & Growth (Williamstown)

31 Jul
|
@
|
Williamstown

31 Jul

@

Williamstown

Build the brands. Own the growth. Create the marketing function.

Elite Trades Australia is an established and rapidly growing plumbing, electrical and energy-services business.

We are now looking for a commercially driven Marketing Manager to take ownership of marketing across Elite Trades Australia and an exciting new consumer energy brand.

This is not a role where you simply maintain an existing marketing calendar or schedule social-media posts.

You will work directly with the founders to build the brands, campaigns, content, lead-generation systems and marketing team required to support the next stage of growth.

You will have real ownership, direct access to decision-makers and the authority to engage the people and resources needed to execute properly.

The opportunity

We want someone who can take business opportunities and turn them into structured, measurable marketing campaigns.

You will own the overall marketing direction while building a network of editors, freelancers, agencies and specialists around you.

You will also become a visible part of the brands. You must be confident appearing in selected videos, photos, interviews and campaign content while helping our founders, tradespeople, customers and projects tell the broader brand story.

This is an opportunity to build a marketing department rather than simply join one.

What you will own

Brand strategy and positioning across both businesses

Lead-generation campaigns across Google, Meta, SEO, email and other channels

Campaign concepts, offers, landing pages and customer journeys

Content planning, filming and production





Appearing in selected videos, photos and brand content

Engaging and managing an offshore video editor to produce consistent edits and posts

Managing agencies, freelancers, videographers and creative specialists

CRM, lead tracking, attribution and automated follow-up systems

Improving the handover and conversion of leads between marketing, administration and sales

Developing sales material, campaign scripts and follow-up sequences

Organising campaign launches and supporting the recruitment or coordination of sales resources

Marketing budgets, reporting and commercial performance

Building the internal marketing team as the businesses grow

You will not be expected to personally edit every video, design every asset or complete every specialist task.

Your role is to set the direction, organise the resources, maintain quality and ensure the work gets delivered.

Who we are looking for

You may currently be a Marketing Manager, Brand and Growth Manager, Senior Marketing Manager or an experienced marketer ready to take complete ownership of a marketing function.

You will have:

Proven experience generating qualified leads, sales or measurable business growth

Robust knowledge of paid advertising, digital marketing,



content and CRM systems

Experience building campaigns from concept through to execution

Experience managing agencies, freelancers or offshore team members

Confidence communicating and appearing in professional video content

Strong commercial judgement and accountability for results

The ability to turn fast-moving ideas into organised projects and systems

The confidence to challenge weak ideas and recommend better ones

Experience in trades, home services, construction, energy, property, automotive or another lead-generation industry would be highly regarded

We are not looking for someone who measures success through likes, followers and impressions alone.

We want someone who understands leads, conversion, customer acquisition, revenue and brand value.

Why this role is different

Work directly with the founders and influence major business decisions

Take genuine ownership of marketing across two growth businesses

Build the systems, team and supplier network around you

Access real tradespeople, customers, projects and industry knowledge for content

Work within an established operating business capable of delivering the work generated

Help launch and grow a new consumer brand from the beginning

Receive the resources and authority required to execute

Build toward a future Head of Marketing or Head of Brand and Growth position

This is a substantial opportunity for someone who wants their work to be visible and directly connected to business growth.

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📌 Marketing Manager – Brand & Growth (Williamstown)
🏢 @
📍 Williamstown

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