Lyka, an Australian‑founded pet wellness company, is hiring a Senior Lifecycle Marketing Manager to own the lifecycle strategy across D2C and partnerships. You will lead a four‑person team, shaping campaigns from lead to loyalty and referrals, and partner with Growth, CX, Product and Data.
You’ll manage the Customer Engagement platform, drive experimentation, and define a future tech roadmap while maintaining a data‑driven, customer‑first approach.
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📌 Senior Lifecycle Marketing Manager — Lead Growth Sydney
🏢 Lyka
📍 Sydney