This is a hands-on role bringing together ecommerce, social media & image preparation. You’ll manage product setup and website updates in Shopify, prepare product imagery, and coordinate social content around our monthly collection launches, ensuring each new range is presented accurately and consistently online.

Working collaboratively with our marketing and creative team, you’ll contribute ideas, capture behind-the-scenes content at seasonal shoots and help bring our products and brand stories to life. This role suits someone organised, digitally confident and ready to take ownership, with a strong eye for detail and an interest in fashion and design.

WHAT YOU'LL BE DOING

Shopify & Website Management

Building out new products in Shopify, variants, sizing, collections, tags, metadata, SEO and copy

Managing the product upload pipeline across each monthly launch (approx. 15–25 SKUs)

Keeping the back end of the site accurate, organised and up to date

Working to launch deadlines as part of seasonal schedule

Refreshing the website at least weekly to align with ads and EDMs with collection highlights, features etc

Content Creation & Image Editing

Preparing product imagery for the website, including colour correction and light retouching in Lightroom and Photoshop. (Previous experience is preferred, with in-house training and guidance provided)

Cropping, resizing and exporting images for online use

Adapting existing campaign imagery for the website and social channels

Supporting the team at seasonal shoots, including capturing behind-the-scenes photos and video

Working alongside the marketing and creative team to develop social content,



with opportunities to take on more content creation as your confidence and familiarity with the brand grow

Social Media Management

Planning and scheduling content in line with our collection and marketing calendar

Writing captions that reflect the Nancybird voice

Creating and managing Instagram Stories, including product features, collection launches, behind-the-scenes content and brand storytelling

Developing engaging social content using campaign imagery, video and other creative assets

Coordinating social media content for new collection launches, collaborations and promotional campaigns

Looking after day-to-day engagement with our community, including comments and messages

Monitoring performance and sharing ideas to improve content, engagement and reach

Identifying opportunities for fresh content and current ways to tell the Nancybird story

WHAT WE'RE LOOKING FOR

Hands-on Shopify experience, including product setup, variants, collections and website content updates

Experience in creating and scheduling social media content, with strong written communication skills and an understanding of brand voice

A good eye for colour, detail and visual presentation, particularly with apparel and homewares

Familiarity with Lightroom or Photoshop is preferred, with in-house training provided in product colour correction and image preparation

An enthusiastic and collaborative approach to working with our marketing and creative team to develop content, with room to build your skills over time

High attention to detail and care in keeping imagery, product information and content accurate and consistent

Someone organised, proactive and comfortable working independently and collaboratively to meet deadlines

Candidate will need to have had at least 2 years of experience in a similar role

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📌 Ecommerce & Digital Content Co-ordinator (Melbourne)
🏢 Nancybird
📍 Melbourne