Social Media Creator and Content Specialist

Turn Your Passion for 4x4s into PSR's Global Voice.

Performance Suspension (PSR) is looking for a creative powerhouse to take the wheel of our digital presence. We don't want a corporate suit; we want a creator. You've built your own following, you know what makes a reel go viral, and you live for the "before and after" of a build. Now, we want you to do it for one of the biggest names in the industry.

The Mission:

You will be the creative engine behind PSR's social media across Australia. Your goal is simple: make PSR the most engaging, high energy 4x4 brand on the planet.

Core Responsibilities:

- End-to-End Content Creation: Identify content opportunities in the workshop and out on the tracks. Capture, edit, and produce high-quality Reels, TikToks, and posts.
- Strategic Ideation: Don't just post; innovate. Come up with weekly content themes, educational series on suspension tech, and "behind the scenes" looks at PSR manufacturing.
- Platform Expansion: Manage our current channels and lead our entry into new platforms (e.g., reddit, YouTube Shorts, or emerging trends).
- Community Engagement: Be the "face" in the comments. Respond to followers, engage with fans, and manage resharing of customer builds.
- Product Photography:



Work alongside the product team to capture "hero shots" of our specialized components for the website and catalogs.
- Trend Spotting: Stay ahead of social trends and audio to ensure PSR is always part of the global 4x4 conversation.

What We're Looking For:

- Proven Track Record: You've successfully grew your own automotive social media presence (Instagram/TikTok).
- Visual Storyteller: You have an "eye" for what looks positive whether it's a dirty rig on a track or a shiny new strut in the workshop.
- Technical Savvy: Proficient with mobile editing apps (CapCut, Lightroom, etc.) and native platform tools.
- The PSR Persona: High energy, proactive, and deeply passionate about the 4x4 aftermarket industry.
- Self-Starter: You don't wait for a brief; you find the story and tell it.
- Passionate: You live for cars, no matter if its big dirty Patrol, a tradies dream ute or a slammed street car. If its got 4 wheels and a motor you're interested.

What PSR Offers:

- A massive playground of world-class builds and components to use as your canvas.
- A fast-paced, supportive environment where your creative ideas are actually heard.
- Competitive salary and staff discounts on the gear you already love.

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📌 Social Media Creator and Content Specialist (City of Gold Coast)
🏢 Performance Suspension
📍 City of Gold Coast