14 Nov
|
Start Bio Solutions
|
Melbourne
14 Nov
Start Bio Solutions
Melbourne
Location : Flexible working arrangement, with the option to work from home and attend our Carrum Downs office 1–2 days per week.
Job Type : Part-Time (Flexible schedule; no weekends)
About the Role
Our eco cleaning e-commerce brand is scaling globally, and we are looking for a growth-focused, commercial Performance Marketing Specialist to join our team on a part-time basis (10-20 hours per week, flexible hours).
In this role, you will take hands-on ownership of paid acquisition across our 4 Shopify storefronts and international Amazon marketplaces (AU, US, and EU). You will work closely with our Head of Marketing, In-House Creative Marketer, and Managing Director to build, test, and scale profitable ad campaigns while integrating generative AI tools into everyday workflows.
This is a flexible, remote-first role , offering the option to work from home with 1–2 days per week at our Carrum Downs office for team collaboration, planning, creative workshops, and strategic reviews.
What You’ll Do
- Channel Execution & Scaling: Plan, launch, and manage paid acquisition campaigns across Google Ads (Search, Shopping, Performance Max), Meta Ads (Facebook & Instagram), and Amazon Advertising (Sponsored Products, Brands, and Display).
- Multi-Store & Marketplace Growth: Manage and optimize budgets, seasonal sales, and ad performance across 4 Shopify regional stores and Amazon AU, US, and EU .
- Creative Testing Frameworks: Partner directly with our In-House Creative Marketer to pitch concepts, develop brief angles, review winning creative hooks, and test new ad formats.
- Commercial Strategy & Alignment:
Work side-by-side with the Head of Marketing and Managing Director on promotional calendars, stock forecasting, and commercial efficiency (monitoring MER, blended ROAS, and CAC).
- AI-Assisted Workflows: Integrate generative AI tools into day-to-day operations to accelerate ad copywriting, draft creative concepts, research consumer angles, and streamline performance summaries.
- Performance Analysis: Review platform reporting to extract actionable commercial takeaways and optimize campaigns based on target contribution margins.
- Broader Marketing Support: Provide paid channel insights to support complementary initiatives such as affiliate programs and influencer collaborations.
Who We Are Looking For Must-Have:
- 3–4+ years of hands-on paid advertising experience within direct-to-consumer (D2C) e-commerce.
- Demonstrated Google Ads expertise: Solid command of Google Shopping feed management, Performance Max, and Search campaigns.
- Proven Meta Ads track record: Experience running creative testing structures and scaling spend profitably in Meta Ads Manager.
- Amazon Advertising & Seller Central: Practical experience running Amazon PPC campaigns across international regions (AU, US, EU).
- AI Fluency: Active use of AI tools (e.g., ChatGPT, Manus, Lovable or platform-native AI features) to draft copy, ideate creative angles, and accelerate production workflows.
- Commercial Mindset: Comfortable reviewing spreadsheet data, understanding contribution margins, and making budget decisions based on bottom-line returns.
- Autonomy & Communication: Reliable, self-directed communicator who thrives in an autonomous, remote-first setup.
Nice-to-Have:
- Experience testing TikTok Ads or YouTube Ads.
- Familiarity with affiliate platforms (e.g., UpPromote, Amazon Associates).
- Basic familiarity with Shopify apps such as Klaviyo or Gorgias.
Tools & Tech Stack
- E-Commerce & Marketplaces: Shopify (multi-store), Amazon Seller Central (AU, US, EU)
- Advertising: Google Ads & Merchant Center, Meta Ads Manager, Amazon Advertising console
- AI & Collaboration: ChatGPT, Claude, Canva, Slack, Notion, Google Sheets/Excel
Why Join Us?
- Genuine Autonomy: 10-20 hours per week tailored around your life, with zero weekend work.
- Direct Ownership: Work inside a tight, experienced team where your execution directly drives international commercial growth.
- Work Authorisation: Must hold valid working rights for Australia.
Benefits:
- Work from home
Application Question(s):
- Have you managed Google Ads campaigns before?
- Have you managed Meta Ads before?
- Have you managed Amazon Ads before?
Work Authorisation:
- Australia (Required)
Work Location: Hybrid remote in Melbourne VIC
📌 Performance Marketing Specialist (Google, Meta & Amazon Ads) – Part-Time (Melbourne)
🏢 Start Bio Solutions
📍 Melbourne