About the Role

As General Manager of Women’s Football, you will be responsible for the AFLW Program’s culture, strategy, budget, people and performance. Together with the AFLW Senior Coach and Leadership Group, you will foster Premiership Standards and a high performance and welcoming culture in a One Club environment.

The scope of the role will include:

- Lead a high performance culture that is accountable, inclusive and fun.

- Set and deliver the women’s football strategy while building deep and genuine relationships across the entire program.

- Lead the AFLW Leadership Group, with oversight of football operations, high performance and player development services.

- Manage the AFLW budget and soft-cap, and report to the CEO and the Board.

- Oversee staff and player recruitment, list strategy and the Club’s talent pathways.

- Ensure compliance with AFL rules, Collective Bargaining Agreement and integrity obligations.

- Build strong partnerships with the AFL, AFLPA, WA Football and the wider women’s football community.

This is a full time, contract opportunity, with regular weekend work and interstate travel.

What you will bring

We welcome applicants from a range of backgrounds and experiences. Those most likely to be successful will have:

- Demonstrated leadership experience in elite sport or another high-performing setting.

- Qualifications in sports management, business administration, or a related field.

- A strong understanding of the AFLW competition and women’s football.

- Demonstrated experience building a high-performance culture that athletes and staff love to be a part of.





- Current or willingness to obtain a National Police Clearance and maintain a valid Working with Children Check.

What we offer

Joining the Fremantle Football Club means more than just a job; it means being part of a Club that values its people and strives for excellence. Some of the perks you'll enjoy as part of the Club include:

- Competitive base salary

- Free car parking

- Season passes

- Flexible working arrangements, balanced with the demands of the season

- Service recognition awards

- Partner discounts, and more!

Who we are The Fremantle Football Club, known as the “Freo Dockers”, competes in both the men’s and women’s Australian Football League. We are a values-based organisation, committed to enriching our community and making the Freo family proud. Our core values, which we call Anchors, guide how we work and help create a sense of belonging.

What’s next To apply, please submit your application online.

We will contact candidates of initial interest for a confidential discussion, with all applications receiving a response.

The first round of application shortlisting will be two-weeks from advertisement. Where required, a second round of shortlisting will occur at four-weeks from advertisement.

If you have any support or access requirements, please let us know when you apply.

Our Commitment

We celebrate diversity and foster an inclusive workplace where everyone has an equal opportunity to succeed. We welcome and encourage applicants from all backgrounds, regardless of abilities, sexual orientation, ethnicity, faith or gender.

📌 General Manager of Women's Football (Cockburn Central)
🏢 Fremantle Dockers
📍 Cockburn Central