Quote from Hiring Manager In the On-Premise channel, we don't just sell bottles; we build the environments where people celebrate life's milestones. Reporting to the National Business Manager - On-Premise, this role is the operational engine that brings our commercial strategy to life across Australia's premium hospitality networks. We are looking for a 'rare character' who can blend commercial discipline with a deep love for the hospitality world to execute win-win initiatives and elevate our iconic brands at the bar.

Meaningful Work From Day One

At Brown-Forman, your impact is immediate; you won't just follow a script but will act as the key commercial execution partner to the National Business Manager in delivering Joint Business Plans for our most influential accounts. From day one, you will drive strategic growth and customer profitability by translating market data, pourage trends, and hospitality insights into actionable narratives that move the needle for our partners. By serving as the passionate face of our portfolio, you will champion legendary brands like Jack Daniel's, Woodford Reserve & El Jimador Tequila to ensure they remain the first choice for consumers in the premium on-premise space.

What You Can Expect

- Commercial Support: Assist in managing the commercial health of your accounts, from tracking trade spend and promotional investments to evaluating ROI and maintaining activation budgets.

- Flawless Execution: Partner with the National Business Manager to execute high-impact cocktail menus, seasonal activations, and tailored brand-led campaigns through key selling periods.

- Collaboration in a Matrix: Work seamlessly in a matrix environment, collaborating closely with Brand Teams, Finance, Marketing, and Regional On-Premise Managers to ensure national programs are executed flawlessly at the local level.

- Account Optimization: Lead joint business planning reviews at the account level, ensuring on-premise agreements, listing contracts,



and brand standards are managed with high discipline.

- Route-to-Market Management: Partner closely with key hospitality wholesalers and distributors to guarantee seamless stock allocation and delivery logistics.

- A Culture of Excellence: Be part of a high-visibility team that lives by the values of Integrity, Respect, and Trust, where your voice is heard, your professional growth is prioritized, and your resilience is rewarded.

What You Bring to the Table

- Experience: 3–5 years of successful sales or account management experience within the Alcohol/Beverage, FMCG, or On-Premise hospitality industries.

- Channel Expertise: Proven experience managing or executing programs with key on-premise accounts, multi-venue hospitality groups, or premium contracts.

- Financial Acumen: Strong commercial capabilities, including the ability to track budgets, understand trade investment margins, and evaluate promotional efficiency.

- Strategic Capability: Familiarity with the corporate mechanics of large national accounts, trading terms, or vendor agreement execution.

- Education: Preferrably with a bachelor's degree in business, Hospitality, Marketing, or related industry experience.

- Mobility: A valid, unrestricted Australian driver's license.

What Makes You Unique

- Ownership Mindset: You possess a strong "ownership mindset," prioritizing the needs of the overall Brown-Forman business and proactively looking for ways to innovate rather than just maintain.

- Data Storytelling: You can translate complex categories and venue data into a clear, concise,



and visually appealing narrative that engages customers and internal stakeholders.

- Agility & Teamwork: You thrive in a fast-paced, shifting landscape and maintain a positive, "team-first" attitude even when navigating difficult customer negotiations.

- Hospitality Soul: You genuinely love the On-Premise world and natively understand the nuances of what makes a premium beverage program successful for a retailer.

- Digital Literacy: High proficiency in MS Office (Excel, PowerPoint) and experience using CRM systems like Salesforce to track account engagement.

Who We Are

We believe great people build great brands. And we know there is Nothing Better in the Market than a career at Brown-Forman. Being a part of Brown-Forman means you will grow both personally and professionally. You will have the opportunity to solve problems, seize opportunities, and generate bold ideas. You will belong to a place where teamwork matters and where you are encouraged to bring your best self to work.

What We Offer

Total Rewards at Brown-Forman is designed to engage our people to ensure sustainable and profitable growth for generations to come. As a premium spirits company, we offer equitable pay structures for individual and company performance alongside a premium employee experience. We offer a range of premium advantages that reflect our company values and meet the needs of our diverse workforce.

#LI #jackdaniels

Brown-Forman Corporation is committed to equality of opportunity in all aspects of employment. It is the policy of Brown-Forman Corporation to provide full and equal employment opportunities to all employees and potential employees without regard to race, color, religion, national or ethnic origin, veteran status, age, gender, gender identity or expression, sexual orientation, genetic information, physical or mental disability or any other legally protected status.

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