Roadsafe Asphalt VIC Pty Ltd

Job Brief

Position: Multimedia Content Specialist

Location: Epping, VIC

Job type: Full Time, 38 hours/week

Salary range: AUD 79,500 to 90,000

Roadsafe Asphalt is an Australian road construction and asphalt services company specializing in quality asphalt paving, road maintenance, and civil infrastructure solutions. The company delivers reliable, practical, and professional services across a range of commercial, industrial, and infrastructure projects.

We are looking for a Multimedia Content Specialist.

Responsibilities

- Develop and produce multimedia content for the company’s website, social media, digital platforms and marketing materials.

- Create engaging graphic designs, layouts, presentations, promotional materials and digital assets in line with company branding.

- Plan, capture and edit photography and video content showcasing asphalt projects, roadworks, machinery, worksites and company activities.

- Produce and edit short-form video content for social media platforms, including project highlights, company updates and promotional content.

- Develop visual concepts, storyboards and creative layouts based on project requirements and communication objectives.

- Create motion graphics, animations and other visual elements to enhance digital and promotional content.

- Adapt and resize multimedia assets for different digital platforms and communication channels.

- Assist in documenting completed and ongoing projects through photography, video and other visual media.

- Collaborate with management, project teams and other staff to gather information and develop relevant visual content.

- Maintain consistency in the use of company branding, colours, typography, imagery and visual standards.

- Manage multimedia projects from initial concept and content planning through production, editing, revisions and final delivery.

- Prepare and organise digital files, photographs, video footage, graphic assets and other multimedia resources.

- Research current design,



multimedia and digital content trends and recommend suitable approaches for the company.

- Review and quality-check completed multimedia materials for accuracy, presentation, technical suitability and brand consistency.

- Support the development of digital campaigns, promotional activities and communications through appropriate multimedia content.

Skills Required

- Relevant qualification in Multimedia Design, Graphic Design, Digital Media, Visual Communication, or a related field.

- Demonstrated experience in multimedia design and digital content production.

- Strong skills in graphic design, video editing, photography, animation and visual content creation.

- Proficiency in industry-standard design and multimedia software such as Adobe Creative Cloud (Photoshop, Illustrator, InDesign, Premiere Pro, After Effects) or equivalent programs.

- Ability to develop creative concepts, storyboards, layouts and visual assets from briefs and project requirements.

- Solid understanding of visual design principles, typography, composition, colour and branding.

- Experience creating and adapting content for websites, social media, digital platforms and marketing materials.

- Ability to capture and edit high-quality photographs and video footage, including content from construction, roadwork or project sites.

- Strong attention to detail and commitment to producing accurate, high-quality and brand-consistent work.

- Ability to manage multiple projects, meet deadlines and work effectively with minimal supervision.

- Strong communication and collaboration skills, with the ability to work with management, project teams and other stakeholders.

- Ability to understand business requirements and translate information into clear and engaging visual content.

- Creative problem-solving skills and willingness to keep up with current multimedia, design and digital content trends.

- Experience in the construction, infrastructure, engineering or related industries would be an advantage.

- A portfolio demonstrating relevant multimedia design and content production work is highly desirable.

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