At OM, our people and culture drive everything we do. As Australia's leading media network, we deliver innovative, market-leading solutions through our agencies and specialist teams.

About this role The content Partnerships pillar is responsible for ideating and bringing to life integrated media solutions across all media channels (broadcast, audio, video, written). We develop ideas that align and integrate in passion-led programming, extending brand messaging in program and across paid, owned and earned channels.

The Senior Content Partnerships Manager will play a key role in bringing exciting brand partnerships to life, leading campaigns across a diverse portfolio of clients. From shaping creative recommendations and identifying current opportunities through to overseeing end-to-end delivery, you'll turn ideas into impactful partnerships that connect brands with audiences, delivering outstanding results on time and within budget.

Key Responsibilities

- Lead the end-to-end delivery of complex content partnership campaigns, ensuring activity is delivered on time, within budget and in line with client objectives.
- Develop integrated partnership recommendations and proactive opportunities across content, sponsorship, talent, media and entertainment.
- Translate client briefs and business challenges into creative, commercially sound partnership solutions that connect brands with audiences.
- Manage relationships with clients, media partners, talent, suppliers and internal agency teams, acting as the senior point of contact throughout campaign delivery.
- Oversee project timelines, budgets, negotiations and implementation plans, proactively identifying and resolving challenges along the way.
- Present partnership recommendations and implementation approaches to clients and internal stakeholders, providing strategic guidance from initial concept through to completion.




- Provide day-to-day guidance and mentoring to the Content Partnerships Executive, while driving best practice and high-quality delivery across the team.

What We Expect from Candidates

- 5+ years' experience across content partnerships, sponsorship, media, branded content or entertainment marketing.
- Experience developing creative partnership recommendations, responding to client briefs and identifying opportunities that deliver against client objectives.
- Bring a strong understanding of the Australian media and partnerships landscape, with an interest in how brands connect with audiences through culture, content and entertainment.
- Proven ability to manage complex campaigns and multiple stakeholders, taking projects from initial planning and negotiation through to implementation and delivery.
- You are commercially minded, with experience managing campaign budgets, timelines, partner negotiations and project deliverables.
- A confident communicator and presenter, capable of building strong client and partner relationships, influencing stakeholders and navigating challenging situations.
- You are proactive, solutions-focused and highly organised, with the ability to manage competing priorities while supporting and mentoring more junior team members.

Why Join Us?

- Flexible hybrid working
- Career development and training
- Collaborative, inclusive culture
- Exposure to exciting, high-profile campaigns

Additional Information

OM Content, together with our Omnicom Media Group network is an equal opportunity employer and is committed to building a diverse and inclusive workplace. We encourage Aboriginal, Torres Strait Islander and people of all backgrounds to apply. We do not discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. All your information will be kept confidential according to EEO guidelines.

📌 Senior Content Partnerships Manager (Sydney)
🏢 Omnicom Media
📍 Sydney