Bring our brand to life. Tell compelling stories. Create memorable experiences.

The Hotel

Shangri-La The Marina, Cairns is a luxury five-star hotel perfectly positioned on the Cairns waterfront, overlooking the iconic Marlin Marina and Trinity Inlet. Featuring 255 well-appointed guest rooms and suites, alongside 19 versatile function venues, our hotel offers an exceptional setting for both leisure and business travellers.

As part of the internationally recognised Shangri-La Group, we are committed to delivering heartfelt hospitality and creating memorable experiences for our guests. We take pride in our people, our destination and the experiences we create.

The Opportunity

We are looking for a creative, digitally savvy and commercially minded Senior Marketing Communications Executive to bring the Shangri-La brand to life across our hotel.

Working closely with the General Manager, Director of Sales and our regional Marketing & Communications team, you will coordinate and deliver integrated marketing communications initiatives that strengthen brand awareness, engage our audiences and support business growth across Rooms, Food & Beverage, Events, Spa and Corporate segments.

This is an exciting opportunity for a passionate marketing qualified who enjoys combining creativity with strategy, storytelling with commercial thinking, and big ideas with hands-on execution.

What You'll Be Responsible For

- Marketing Strategy & Campaigns: Support the development and execution of integrated marketing initiatives aligned with hotel and regional business priorities, ensuring campaigns deliver measurable outcomes.

- Brand Management & Storytelling: Champion the Shangri-La brand across all communications and touchpoints, creating compelling content that reflects our luxury positioning and unique guest experiences.

- Digital & Social Media: Manage the hotel's organic social media presence across platforms including Facebook, Instagram and LinkedIn, from content planning and creation to scheduling, engagement and performance monitoring.





- Content Creation & Copywriting: Produce engaging photography, videos, reels, stories and written content for websites, EDMs, advertising, social media and other marketing channels.

- Public Relations & Media: Coordinate media opportunities, press releases, media events, influencer collaborations and media familiarisation programs to strengthen the hotel's profile locally, nationally and internationally.

- Promotions & Partnerships: Identify and coordinate creative promotions, brand collaborations and partnerships that drive awareness, engagement and revenue opportunities across hotel business units.

- Marketing Collateral: Coordinate the development of digital and print materials, working with agencies, designers, photographers and suppliers to ensure quality and consistency.

- Performance & Reporting: Monitor campaign effectiveness, social media engagement and media coverage, providing insights and recommendations to continuously improve marketing performance.

- Stakeholder Collaboration: Build strong relationships with hotel departments, regional teams, industry partners and external suppliers to ensure marketing initiatives are delivered effectively and on time.

- Administration & Reporting: Maintain organised and up-to-date marketing files, records, databases and documentation. Coordinate purchase requests and supplier transactions in liaison with the Finance team, and prepare regular reports, presentations, meeting minutes and campaign records to support effective departmental administration and business operations.

What We're Looking For

- A degree in Marketing, Communications or a related discipline.





- Approximately 1–2 years' experience in a marketing communications or integrated marketing role.

- Strong copywriting and storytelling skills, with excellent written and verbal communication.

- Experience managing social media platforms and creating engaging digital content.

- Creative flair and an eye for visual storytelling, photography and content creation.

- Good understanding of digital marketing, campaign coordination and performance reporting.

- Strong organisational and project management skills, with the ability to manage multiple priorities and deadlines.

- Confidence in working with internal stakeholders, external agencies, suppliers and creative partners.

- A proactive, collaborative and adaptable approach, with the ability to work autonomously while responding well to direction.

- A genuine passion for hospitality, luxury brands and creating memorable guest experiences.

Experience in hospitality, tourism or luxury-sector marketing, along with basic graphic design or content-production skills, will be highly regarded.

Why Join Shangri-La?

At Shangri-La, we believe our people are at the heart of everything we do. Joining our team means becoming part of a global hospitality group that values its colleagues, encourages professional growth and celebrates excellence.

You will have the opportunity to:

- Bring the Shangri-La brand to life at one of Cairns' premier waterfront hotels.

- Work across diverse hotel business units, campaigns and creative projects.

- Collaborate with an established regional Marketing & Communications team.

- Develop your marketing career within an internationally recognised luxury hospitality brand.

- Be part of a passionate team committed to delivering exceptional guest experiences.

Ready to Tell Our Story?

If you are a creative storyteller with a passion for marketing, digital engagement and hospitality, we'd love to hear from you.

Apply now and bring your creativity to Shangri-La The Marina, Cairns.

📌 Senior Marketing Communications Executive (Cairns)
🏢 Shangri-La Group
📍 Cairns