Are you passionate about sports, travel, and marketing? An exciting opportunity exists for a Digital Marketing Specialist to combine their love for sport and travel by joining the team at Sportsnet®. About Sportsnet Corporation Pty Ltd: Sportsnet Corporation Pty Ltd is Asia Pacific’s premier sports travel and experience business. For over two decades, Sportsnet® has forged successful partnerships with some of the world’s largest and most prolific stakeholders in sporting events to advance our mission: To make it as easy as possible for sports fans to attend their favourite sporting events, no matter where they're staged in the world. In addition to the Sportsnet Holidays brand, Sportsnet Corporation Pty Ltd currently operates a number of white-label partnerships, including NRL Travel, Netball World Cup Sydney 2027 Experiences, Supercars Travel & Australian Grand Prix Corporation Travel. Head Office

Location:
Fitzroy, Melbourne. A hybrid model is offered to combine working onsite and from home. The successful candidate must be located in Melbourne to fulfil the requirements of a hybrid work model. Applicants not located in Melbourne will not be considered for this position.

About the role
The Digital Marketing Specialist is responsible for creating and executing paid campaigns across all digital properties, implementing an ongoing SEO strategy across multiple websites, and assisting with the maintenance & execution of consistent reporting requirements to both internal & external stakeholders. The key objective is to generate eCommerce sales and leads for the sales department through digital best practices, and to deliver a seamless digital experience across multiple websites, channels, and platforms. Working across the suite of our white-label partnerships allows the Digital Marketing Specialist to work on campaigns for some of the biggest sporting bodies in Australia (& the world). A successful Digital Marketing Specialist will possess:
• A proactive attitude and willingness to grow with the role




• A highly organised persona with strong attention to detail and the ability to manage multiple projects simultaneously
• Excellent communication, collaboration & time management skills
• The ability to take feedback constructively and iterate quickly
• An understanding of working in a deadline-driven environment Main responsibilities include:
• Support the Marketing Manager & relevant Program Marketing Lead/Marketing Campaign Coordinators in developing campaign strategies aligned to brand and commercial objectives
• Work closely with a team of content writers, program leads, campaign coordinators, developers and designers to execute & manage dynamic marketing campaigns across a broad range of digital channels, including but not limited to paid social & paid search advertising platforms
• Support SEO and UX optimisation across all website content in conjunction with developers, designers, program leads & campaign coordinators
• Develop and implement new SEO strategies in response to algorithm updates, market shifts, and emerging opportunities
• Use digital analytics platforms (including GA4, GSC, Google Ads, and Meta) in conjunction with CRM data to create integrated performance reports that drive actionable insights Applicants must have:
• A bachelor's degree in marketing or a related field, or equivalent professional experience
• 5+ years of experience in dedicated digital marketing roles or adjacent, with demonstrated experience leading campaign execution across paid social & paid search platforms
• Demonstrated experience managing multi-channel marketing campaigns
• Experience with Meta Ads Manager or equivalent paid social platforms
• Experience with Google Ads Manager or equivalent platforms
• Solid copywriting and proofreading skills
• Familiarity with CRM systems & digital analytics platforms

How to apply
Please submit your resume through LinkedIn's 'Easy Apply' system. Applicants will be contacted should they be successful in securing an interview. For any questions, please don't hesitate to reach out to Marketing Manager, Lachie Ellis, at [email protected].

📌 Digital Marketing Specialist (Melbourne)
🏢 Sportsnet Corporation
📍 Melbourne