Kogan.com is seeking an innovative, data-driven Social Media & Content Manager to take ownership of our social channels, bring our brand to life, and execute high-impact content strategies. Reporting to the Head of Marketing Promotions & Communications, you will blend creative storytelling with analytical rigor—using performance metrics, platform algorithms, and market trends to elevate brand awareness and deliver measurable engagement across our digital ecosystem.

- Developing and executing the Social Media Content for Kogan Group to increase brand awareness and drive sales.

- Content creation inline with the strategy, the brand style and tone of voice guidelines.

- Ownership of all social media channels including content production, scheduling and monitoring of content across Instagram, Facebook, TikTok, and LinkedIn.

- Identifying and executing fresh, innovative & exciting ideas through regularly reviews of industry news, competitor landscape and trends

- Manage multiple projects from inception to completion, with the ability to switch from one to the other seamlessly.

- Managing Social Media and PR briefs, including targeting, budgeting, and monitoring performance.





- Monitoring and analysing media coverage and creating reports on performance, providing insights and recommendations for improvement.

- Have a data first approach with the ability to quantify what works

To be successful in this role, you should be:

- University Degree qualified in a relevant field (Marketing, Communications or similar)

- Demonstrated experience working in Marketing Communications, Social Media, PR or similar, preferably within Retail, FMCG or eCommerce

- Passionate about Social Media, with the ability to effectively engage customers through creative, brand aligned content

- Have a proven ability to build and maintain effective relationships, through exceptional communication and engagement

- Able to manage multiple projects, with the ability to switch from one to the other seamlessly

- Comfortable working within a fast-paced, dynamic environment. Being agile and adaptable is key to success

- Inquisitive and ready to be challenged - we're not afraid of putting in hard work to deliver a superior product

📌 Social Media Content Producer (South Melbourne)
🏢 Kogan.com
📍 South Melbourne