YOUR NEW ROLE
We’re looking for an experienced Brand Manager to join the Joval Family Wines Marketing team. This is a vital role that supports the overall Marketing function through a specialisation in digital marketing. As Brand Manager you will work closely with Winemakers, Sales, Marketing & Senior Executives to set the strategic direction for the brands. You will be responsible for:

- Consumer Marketing: devise strategy & execution of all social media & brand comms, create & execute web content, execute consumer events (i.e. Positive Food & Wine Show), lead NPD and associated activities
- Trade Marketing: develop & execute trade marketing activities, work on promotions & trade activity, source POS and deliver events
- Brand Management: develop & manage annual budget, establish brand marketing calendar, maintain internal brand asset library, work with supply chain on dry goods & label procurement
- Digital: drive development of digital strategies, lead planning of digital marketing campaigns, monitor performance metrics, identify trends for future strategies
- Sales & Distribution: using various data sets to analyse competitors, categories & market trends to assists strategy planning, monitor distribution and export partner performance

YOUR NEW COMPANY, JOVAL FAMILY WINES
Joval Family Wines is a collection of premium wineries from Australia and New Zealand, part of the family-owned Joval Group. With over 25 years in the production of wine, we operate across multiple regions retaining a adaptable model allowing us to build legacy wineries, while also having the capability to scale, grow and set trends. Our market leading wineries include Catalina Sounds and Nanny Goat Vineyard in New Zealand, Tar & Roses and Sticks in Victoria as well as our exciting new project Southern Light Vineyards.

WHY JOIN US




Love wine? Passionate about working with winemakers and bringing their brand to life? You'll join a small Marketing team, based in Abbotsford, and do just that! Why join us? See below:

- Annual wine allowance of $1,350
- Access to staff pricing on our products: champagne for just $60!
- Based in our beautiful office in Abbotsford, with hybrid work
- Access to novated leasing: tax savings with your car
- Access to three wellness days per year, annual flu jabs and health insurance discounts
- Onsite car parking and end of trip facilities
- Well-equipped kitchen, including barista coffee, tea, fresh fruit & bread + more
- Frequent social events, morning teas, afternoon wine tastings and quizzes
- Ongoing support and development, leadership programs and online learning
- Opportunity to study WSET and secure a formal wine qualification.
- Celebration of the moments that matter: birthdays, babies, passing probation and more!

WHAT YOU'LL BRING
This role will be the go-to for all things digital in the Marketing team, so you'll have in-depth experience in digital marketing along with:

- Experience in brand management, end to end
- In-depth experience managing social media across multiple platforms
- Ideally a degree in Marketing or a related discipline
- Demonstrated experience taking brands from concept to market
- A good understanding of wine industry operations, ideally with hands on experience
- A full drivers license and, ideally, your own car
- Full understanding of reporting: Power Bi, ZAP or similar & the ability to analyse
- An all-hands-on-deck attitude: we are a small team that support one another often.

APPLY NOW!
Ready to uncork your potential? We want to know why you want to work with us, so please include this in your cover letter. Your CV talks to your experience, you don’t need to highlight this, highlight you and your passions and personality.

Please note: The successful applicant must have a valid working visa, drivers license and will be required to complete a National Police Check and provide references.

📌 Brand Manager (Abbotsford)
🏢 Joval Group
📍 Abbotsford