- Full-time flexible role with hybrid working (Wednesday is all in office day)
- Competitive salary, with salary packaging and meal and entertainment allowance
- Sydney CBD location, close to public transport links

Healthy Harold has been part of Australian childhoods for generations.
We are looking for an exceptional brand leader to shape what comes next for this iconic much loved organisation.

The Prospect
There are few roles that offer the chance to steward a brand with the recognition, affection and intergenerational trust of Healthy Harold.
Fewer still combine that heritage with a compelling national purpose: helping children and young people develop the knowledge, skills and confidence to live healthier, safer lives.
Life Education Australia is entering a new chapter. They are strengthening their place as a leading contemporary, evidence-informed national voice in preventative health education, and seeking a leader who can connect the power of Healthy Harold with the issues that matter to today’s children, families, educators and communities.

The role
Reporting to the National CEO and managing a team of two, you will lead the national brand, marketing and communications direction for Life Education Australia.
You will protect what makes Healthy Harold iconic, challenge what needs to evolve, and create a clear, distinctive national presence that is felt across audiences, channels and our federation.
This is your opportunity to utilise your strategic capabilities to define how an established and trusted brand remains relevant—and becomes even more influential—in the years ahead.





Key Responsibilities

- Shape the future of the Healthy Harold and Life Education brands, building on their heritage to strengthen relevance, positioning, storytelling and creative expression.
- Lead an integrated national brand, marketing and communications strategy that elevates Life Education's profile, reputation, influence and strategic growth.
- Strengthen Life Education's national voice and thought leadership, translating evidence and expertise into compelling narratives, shape conversations and influence change.
- Drive audience engagement and digital innovation, using insights and data to extend reach, build meaningful relationships and support advocacy, partnerships and philanthropy.
- Build a connected and influential national brand, strengthening collaboration and alignment across the federation while amplifying local impact and collective opportunities.
- Champion a step change in organisational communication, fostering shared purpose, stronger collaboration, innovation and accountability across teams.
- Lead a high-performing, future-focused team, building capability, creativity and strategic partnerships while demonstrating measurable impact.

Your skills and attributes





- Experience working with major consumer brands, family-focused business, media, education, health or a purpose-led organisations.
- Combine strategic brand discipline with creativity, audience insight and exceptional judgement.
- Ability to influence and operate independently and collaboratively across the Life Ed network.
- Seasoned in managing an evolving or established brand; integrated marketing and communications leadership; a strong grasp of digital and contemporary channels; and the confidence to influence executives, colleagues and partners.
- Strong knowledge of protecting brand equity while opening new possibilities—with ability to turn powerful stories and credible evidence into meaningful connections.

Why Life Education?
Because the brand is already loved. The mission matters.

We welcome interest from ambitious, outcome-focussed and thoughtful leaders who see the potential in this role.
The opportunity to shape their future is extraordinary. You will work closely with the National CEO, education and impact specialists, and colleagues across a national network.

Your leadership will help ensure that Healthy Harold is not only warmly remembered but powerfully relevant to the next generation. Interested?
Don’t delay, for a confidential discussion please call 0448519*** or email *********@causerecruitment.com.au

Life Education Australia is committed to creating a safe, inclusive environment for children and young people. Relevant pre-employment screening and child-safety requirements will apply.

📌 Head of Brand, Marketing and Strategic Communications (Sydney)
🏢 Cause Recruitment
📍 Sydney